Senior Social Media Manager developing and executing SOCi’s social media strategy and content across multiple platforms. Leading campaign planning and performance measurement for brand visibility in multi - location marketing.
About the role
- Bilingual PR / Social Media Coordinator needed for marketing team in Montreal. Responsible for social media strategy, content creation, and public relations activities.
Responsibilities
- Develop, implement, and manage social media strategies aligned with the company’s marketing and communication goals.
- Create, curate, and publish engaging content across social media platforms including graphics, videos, and written posts.
- Monitor social media channels, respond to comments and messages, and engage with the online community to build brand awareness and loyalty.
- Assist in public relations activities such as drafting press releases, organizing press conferences, and coordinating media interviews.
- Track, analyze, and report social media and PR campaign performance using analytics tools to optimize future strategies.
- Coordinate with marketing, creative teams, and external partners to ensure consistent brand messaging and campaign execution.
- Manage relationships with influencers, brand ambassadors, and media contacts to expand reach and impact.
- Support crisis communication efforts and help manage any negative news or publicity.
- Social media content creation, scheduling, publication, and community engagement across all relevant channels.
- Public relations support including media outreach, event coordination, and PR material preparation.
- Performance measurement and campaign reporting to inform strategic adjustments and enhance effectiveness.
- Collaborate cross-functionally to align PR and social media efforts with overall business objectives.
Requirements
- 3 to 5 years of experience in content writing, ideally in a B2B environment.
- Excellent written proficiency in French and English.
- Strong cross-functional communication skills.
- Ability to simplify complex topics for different target audiences.
- Knowledge of SEO best practices and proficiency with SEO or analytics tools (GA4, SEMrush, etc.).
- Proficiency with artificial intelligence tools.
- Autonomy, rigor, creativity, and storytelling skills.
- Bilingual
- Ability to work in a constantly evolving environment.
- Experience with a CMS (such as HubSpot).
Benefits
- Integrated mental health & wellbeing support
- Vacation – starting at 3 weeks
- Wellness Days & Annual Giving Day – an extra to give back to yourself or your community
- Comprehensive medical and dental coverage
- End of the year, company-wide shut down for you to relax and recharge
- LinkedIn Learning License for upskilling & development
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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