Desde 1994, motivados pelo sonho do tricampeão de F1 Ayrton Senna, trabalhamos diariamente para transformar o Brasil, acelerando a qualidade da educação pública.
Nossa atuação soma mais de 39 milhões de atendimentos a crianças e jovens, apoiados por doações de pessoas físicas e jurídicas, recursos de licenciamento e parcerias com a iniciativa privada.
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Instituto Ayrton Senna

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analyst

Instituto Ayrton Senna is a Brazilian non-profit organization founded from the legacy of Formula 1 champion Ayrton Senna that works to improve the quality of public education and help children and youth develop their full potential. It operates as an education innovation center that conducts research through its eduLab21, develops evidence-based school programs and teacher training, scales proven interventions in public networks, and advocates for policy change and social mobilization. The institute produces studies, guides, courses, multimedia resources, and partnerships with governments and private sector donors, and reports large-scale impact (tens of millions of student attendances) while fundraising and engaging stakeholders to advance equitable, integral education.

Desde 1994, motivados pelo sonho do tricampeão de F1 Ayrton Senna, trabalhamos diariamente para transformar o Brasil, acelerando a qualidade da educação pública. 

Nossa atuação soma mais de 39 milhões de atendimentos a crianças e jovens, apoiados por doações de pessoas físicas e jurídicas, recursos de licenciamento e parcerias com a iniciativa privada.

Acesse e saiba mais no site.

• Prospecção ativa de novos parceiros estratégicos para o IAS, incluindo a identificação de oportunidades, abordagem inicial e condução de reuniões de negócios com foco em geração de valor e parcerias sustentáveis;
• Mapear e prospectar proativamente potenciais parceiros para projetos com recursos incentivados via Lei Rouanet, conduzindo todo o ciclo de captação: desde o primeiro contato, identificação de interesse e qualificação, até a realização de reuniões estratégicas para fechamento da parceria e trâmites contratuais;
• Mapear e analisar informações/debates relacionados ao Terceiro Setor, sobretudo nos temas correlatos à Negócios e Captação de Recursos buscando as tendências e boas práticas do mercado, a nível nacional e internacional;
• Elaborar propostas comerciais para potenciais parceiros, incluindo a estruturação do pré diagnóstico, pesquisa e levantamento de informações, construção do business case, contrapartidas e apresentação, envolvendo um contato direto com o prospect e/ou através de editais nacionais e internacionais;
• Conduzir o processo de handover das parcerias formalizadas junto às equipes envolvidas;
• Conduzir o fluxo de formalização contratual e recebimentos dos recursos financeiros, por meio da interface com as equipes internas responsáveis e ações necessárias;
• Estruturar e conduzir projetos de Negócios, colaborativamente com áreas internas do IAS;
• Representar o Instituto Ayrton Senna em reuniões de prospecção e eventos;
• Monitorar indicadores de resultados da área e estruturar relatórios;
• Apoiar e contribuir na elaboração do Planejamento Estratégico da área bem como dos processos correlatos junto à liderança e outras áreas.

Analista de Novos Negócios – Sênior

Analyst responsible for prospecting educational funding partnerships for Instituto Ayrton Senna. Engage with various companies and organizations to drive funding for education initiatives.

social-media-manager

• Build customized content calendars for each channel, ensuring alignment with the organization's strategic objectives.
• Adapt communications across channels and formats, ensuring consistent tone of voice and connection with the Institute's diverse audiences.
• Propose partnerships, content collaborations and collabs with potential brands.
• Measure performance of social media campaigns and communication initiatives, preparing reports on results and impact indicators.
• Report strategic insights on engagement, reach, and effectiveness of institutional campaigns.
• Review institutional content and graphic materials, ensuring adherence to the Institute's visual identity and positioning.
• Research trends in digital communication and social marketing applicable to the educational and nonprofit/third-sector context.
• Identify opportunities for synergy between internal teams to strengthen integrated messaging.
• Analyze storylines, press releases and media-facing content, adapting language and focus to target audiences, and repurposing for social networks.
• Report campaign results and recommend strategic adjustments based on data and evidence.
• Examine stakeholder perceptions and propose actions to strengthen partner network engagement on social media.
• Analyze data from digital platforms and social networks to guide content strategies.
• Assess alignment of social content with institutional image and reputation policies.
• Propose new language formats for institutional communications rollouts.
• Perform other duties compatible with the role as directed by the manager or as required by the organization.

Mid-level Social Media Analyst

Social Media Analyst responsible for creating and monitoring social media content for Instituto Ayrton Senna. Focused on engagement and institutional image strengthening.

marketing

• Ensure the integrity and evolution of the brand's visual system.
• Structure and update guidelines, templates, and application standards.
• Translate technical, educational, and institutional content into clear, accessible visual solutions.
• Develop visual concepts for campaigns, strategic projects, and mobilization initiatives.
• Provide visual support for communicating results, evidence, and impact metrics.
• Ensure consistency across digital, print, events, reports, and executive presentations.
• Manage graphic and audiovisual production when necessary.
• Use AI tools to accelerate creative processes and increase capacity for deliverables.

Marketing and Communications Designer

Visual Designer for Instituto Ayrton Senna creating compelling brand visuals. Overseeing brand integrity and developing visual strategies for educational impact.

communications

• Ensure the brand expresses itself with coherence and a diversity of language, balancing technical, institutional, and social communication, and stewarding the Ayrton Senna legacy in a responsible, contemporary manner that remains true to its essence.
• Manage the development, maintenance, and evolution of the institutional narrative, deploying a 360° approach across all marketing channels, ensuring alignment with the Institute's strategic positioning and purpose.
• Coordinate with internal departments and partners to ensure alignment of requests, messaging, and the effectiveness of the area's actions and deliverables.
• Lead planning, editorial calendars for content and channels, and the execution of communication and marketing strategies.
• Build and lead the Employer Branding front, strengthening the brand through the people who make the Institute run day-to-day, recognizing employees as agents of impact, increasing pride and belonging, and contributing to the attraction, engagement, and retention of talent aligned with the institutional purpose.
• Ensure the Instituto Ayrton Senna's institutional positioning and brand platform are applied across all communication channels.
• Plan and lead the integrated strategy for branding, institutional communication, and content.
• Structure and govern editorial pillars, ensuring semantic diversity and narrative consistency.
• Monitor brand perceptions, communication indicators, and trends, proposing adjustments and continuous improvements.
• Strategically integrate institutional communication, employer branding, PR, and events to expand reach and legitimacy.
• Strengthen and safeguard the institutional reputation across all points of contact with society and target audiences.
• Perform other duties consistent with the role as directed by management or as required by the organization.

Communications and Processes Manager

Manage institutional narratives and brand communication strategies for Instituto Ayrton Senna. Oversee marketing, media, and employer branding initiatives within the organization.

Desde 1994, motivados pelo sonho do tricampeão de F1 Ayrton Senna, trabalhamos diariamente para transformar o Brasil, acelerando a qualidade da educação pública. Nossa atuação soma mais de 39 milhões de atendimentos a crianças e jovens, apoiados por doações de pessoas físicas e jurídicas, recursos de licenciamento e parcerias com a iniciativa privada. Acesse e saiba mais no site.

Instituto Ayrton Senna

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4 jobs found

Analista de Novos Negócios – Sênior

Instituto Ayrton Senna

Mid-level Social Media Analyst

Instituto Ayrton Senna

Marketing and Communications Designer

Instituto Ayrton Senna

Communications and Processes Manager

Instituto Ayrton Senna