Head of Brand & Social Media leading corporate brand strategy at PTC. Responsible for brand repositioning and advancing organic social media programs.
About the role
- Shorts Producer creating stylish social media content for Changing Lives Productions. Concepting, planning, and producing engaging content primarily for TikTok, Instagram Reels, and YouTube Shorts.
Responsibilities
- Concept, capture, edit, and publish high-quality content for Laura Avila’s social media platforms.
- Bring viral ideas to life, with a strong focus on TikTok, Instagram Reels, and YouTube Shorts.
- Research the latest social trends and brainstorm fresh, creative concepts, shaping a winning content strategy through competitive insights.
- Plan and calendar content in advance, curating posts around special holidays, events, and on-brand themes.
- Drive engagement and grow the following across all Laura Avila social channels.
Requirements
- 3+ years creating content specifically for social media platforms for large social media accounts.
- 3+ years of experience in videography and/or graphic design.
- Proficient in Adobe Creative Suite, including Premiere Pro, Photoshop, and related tools.
- Skilled at delivering high-quality content in multiple formats, ratios, and frame styles — all with quick turnaround times.
- Deep understanding of short-form video, social media trends, and viral challenges across all major platforms.
- Exceptional grammar, communication, and visual design skills.
- Creative thinker with a knack for unique, outside-the-box concepts.
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