Founding Product Marketer responsible for defining AI workflows and narratives for manufacturing companies. Engaging with various teams for product positioning and sales enablement.
About the role
- Director managing solutions go-to-market activities at Roundel. Leading strategic growth initiatives and team management within Target’s media business.
Responsibilities
- Play an integral role in coordinating, executing, and scaling all product and solutions go-to-market activities across Roundel
- Leverage a detailed understanding of the Retail Media landscape to identify opportunities that advance our strategic positioning and deliver on our growth objectives
- Work in close partnership with a diverse stakeholder group across Roundel and broader Target to implement these strategies – ensuring robust cross-functional alignment at each step of the way
- Be a strategic thought leader, possess excellent stakeholder management capabilities, and have a good understanding of marketing, media products, and the digital industry
- Manage and lead a team comprised of Go-To-Market Team Members
- Be a commercial strategist for Roundel’s rapidly growing media business
- Partner closely with Roundel Sales and Product Leaders to inform product strategy, drive commercialization efforts, and build and activate growth strategy for existing products and solutions
- Lead end to end product monetization strategy and execution for the business
- Oversee the development of new strategies and partnerships that support our growth objectives, increase our value proposition to our customers, and deepen our strategic positioning
- Establish relationships with senior leaders in Sales and Account Management, Performance and Insights, Product, and Operations on strategy development and activation
- Support Roundel leadership in developing and executing against our long-term strategic goals
- Build a team culture that exemplifies the core Target values of connection, inclusivity, and drive
Requirements
- Bachelor's degree or equivalent experience
- 3+ years of direct people management experience
- 10+ years of experience in Commercial Strategy & Operations, Digital Media Sales/Account Management, Go-To-Market Strategy or Business Development within the Advertising Technology or Retail industry, or equivalent experience in an organization
- Comfortable navigating ambiguity, demonstrating a bias for action to drive business results
- Strong analytical problem-solving skills and attention to detail
- Ability to analyze and synthesize complex information into actionable insights and recommendations
- Proven project management skills with experience leading cross-functional initiatives
- Track record of continuous improvement – leveraging experiences and setbacks to drive professional growth
- Excellent written and oral communication skills
Benefits
- comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more
- 401(k)
- employee discount
- short term disability
- long term disability
- paid sick leave
- paid national holidays
- paid vacation
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