Social Media Strategist managing iara's social media strategy and content production for a beauty application. Amplifying brand presence through TikTok and Instagram with significant creative input.
About the role
- AVP, Social Media Manager for Synchrony focusing on engagement through social media channels. Drive strategy and community growth while managing influencer marketing efforts.
Responsibilities
- Own the strategic roadmap and vision plan for Social
- Manage influencer marketing at the enterprise level
- Collaborate with our Brand team on social media strategy
- Grow and maintain social communities for Synchrony brands
- Engage in regular KPI reporting
Requirements
- Bachelor’s degree
- In lieu of degree, HS Diploma/GED and 6+ years social experience with in-depth expertise across multiple platforms (e.g. Facebook/Instagram, LinkedIn, Twitter, Pinterest, YouTube, Snapchat)
- 2+ years of social media strategy experience
- Experience in social media and influencer strategy
- Experience developing measurement plans with analytics
Benefits
- Competitive salary
- Annual bonus based on individual and company performance
- Option to work from home
- Flexible working arrangements
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