Join a luxury retailer as an Associate Circulation Manager. Focus on data-driven marketing strategies for catalog and direct mail circulation decisions.
Responsibilities
Develop and execute circulation strategies for catalog and direct mail campaigns
Manage list selection and segmentation to optimize response and ROI
Analyze campaign performance including LTV, response rate, contribution margin, and payback
Identify and execute test-and-learn opportunities across targeting, frequency, and offer strategy
Collaborate with internal teams to align direct mail, e-commerce, and customer contact strategies
Manage relationships with list brokers, data partners, printers, and other vendors
Help expand and optimize our house file and multi-buyer conversion strategy
Requirements
Bachelor’s degree in Marketing, Business, Statistics, Economics, or similar analytical field
Experience with customer segmentation, marketing analytics, or campaign management
Strong Excel and data analysis skills
Experience with Power BI, SQL, or similar analytics tools is a strong plus
Direct mail, catalog, or performance marketing experience preferred
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