Hybrid Business Development Manager, Inbound

at Sokin

• Job title: Business Development Manager, Inbound
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, London, United Kingdom

About the role

• Business Development Manager handling inbound leads to convert them into revenue-generating clients at Sokin, a fintech provider of global payments solutions.

Responsibilities

• Take full ownership of all inbound leads generated via paid marketing, website applications, automated funnels, referrals, partnerships, and events.
• Qualify inbound opportunities quickly and effectively, identifying high-value prospects early and disqualifying low-value opportunities to maximise productivity.
• Convert qualified inbound leads into closed, revenue-generating clients.
• Conduct high-quality discovery calls to understand prospect needs, pain points, and decision criteria.
• Build strong rapport with prospects who are often evaluating multiple competitors.
• Position Sokin’s solutions clearly and commercially to address prospect requirements and differentiate against competitors.
• Manage the full inbound sales journey, including: Initial qualification and discovery, Proposal creation and presentation, Application preparation, Collection of required documentation, Coordination through compliance review and approval, Client onboarding through to activation.
• Ensure a smooth and professional handover to Relationship Management or Customer Support once the client is live.
• Maintain exceptional CRM discipline, ensuring all activity, commentary, notes, and next steps are accurately recorded.
• Meet and exceed KPIs across activity and revenue.

Requirements

• 3+ years’ experience in a high-performing inbound sales role, ideally within financial services, fintech, payments, SaaS, or a regulated B2B environment.
• Proven experience closing paid inbound or automated application-driven leads.
• Strong ability to build rapport quickly and lead structured, value-driven sales conversations.
• Confident handling competitive sales situations and positioning solutions against alternatives.
• Expert-level CRM usage (e.g. Salesforce, Zoho or similar), with a track record of maintaining clean pipelines, accurate forecasting, and detailed activity commentary.
• Highly organised with strong follow-up and time-management skills.
• Demonstrated success meeting or exceeding revenue and conversion targets.
• Team-oriented with the ability to work cross-functionally across Marketing, Compliance, and Client teams.

Benefits

• Competitive compensation and performance-driven incentives