Social Media Manager creating organic social media strategies for B2B and B2C clients. Delivering content and managing communities with a focus on trends and data analysis.
Responsibilities
You develop holistic, organic social media strategies for B2B and B2C clients and execute them at a high level
You conceive and produce high-quality organic content that strengthens brands and sustainably grows communities
You plan social media roadmaps, content formats and campaigns that work without paid amplification — yet still deliver performance
You analyze data, derive actions and translate findings into clear strategic recommendations
You spot trends early, assess their relevance and integrate them sensibly into content and channel strategies
You manage UGC approaches, develop creator briefings and build brand ambassador structures
You develop and support personal brands — from the content framework to posting routines
You confidently manage established channels such as Instagram, TikTok, LinkedIn and Pinterest and can strategically evaluate new platforms
Requirements
Several years of hands-on experience in organic social media management (B2C & B2B)
Strong skills in content conception, editorial planning and format development
Knowledge of social content production (Adobe Creative Suite, Canva, CapCut or similar tools)
A confident sense for visual storytelling, tone of voice and platform-appropriate communication
Ability to think data-driven and interpret KPIs strategically — without losing focus on organic growth
Experience with UGC concepts and building personal brands
Excellent communication skills, a self-directed working style and confident client management
Creativity, structure and a willingness to take on responsibility
Benefits
Flexible working hours and hybrid work models
Room for your ideas and opportunities to grow your skills and career
A company culture where you can feel comfortable and thrive
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