Hybrid Event Marketing Communications Manager

Posted 4 days ago

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About the role

  • Manager leading event marketing and communications initiatives at Salesforce. Driving campaign strategies for in-person and virtual experiences with a strong focus on collaboration and innovation.

Responsibilities

  • Support the Event Marketing Communications Director across our strategic event portfolio, including in-person and digital experiences
  • Partner closely with the demand generation team to brief creative teams and provide messaging oversight from ideation through execution
  • Serve as a liaison to cross-functional teams—including corporate messaging, product marketing, and others—to ensure cohesive storytelling across all campaign assets and touchpoints
  • Make strategic adjustments throughout the campaign lifecycle to ensure messaging resonates with key stakeholders
  • Support demand-gen initiatives as needed, including paid media, OOH, and email programs
  • Track video production budget items and collaborate with vendors and agency partners to film on-site at events
  • Develop “sizzle” promo videos to drive awareness and attendance for events within the Strategic Events portfolio
  • Lead the event marketing studio to capture testimonial footage from customers and community members
  • Collaborate with cross-functional partners to develop and refine event value propositions, differentiated benefits, and business outcomes for all audience segments
  • Work with enablement teams to form a POV, test messaging, and refine based on insights
  • Create, maintain, and continuously update messaging SSOTs, positioning guides, and narrative frameworks used across global event teams to anchor and align their storytelling
  • Craft clear and compelling messages and develop both externally facing assets and internal deliverables
  • Support the creation and maintenance of marketing materials, including pitch decks, presentations, and post-event debriefs
  • Confidently deliver presentations to audiences of all sizes

Requirements

  • 5+ years of relevant experience
  • Ability to balance big-picture objectives with attention to detail that directly impacts campaign success
  • Experience in video production, with a strong portfolio of assets used across digital channels (organic and paid)
  • Strong copywriting skills and proficiency with Google Slides
  • Ability to communicate clearly, manage expectations, and effectively align with project stakeholders
  • Proven success collaborating with highly cross-functional teams
  • A problem-solving mindset and track record of thriving in fast-paced, dynamic environments with tight deadlines and shifting priorities
  • Exceptional project and time management skills: highly organized, detail-oriented, results-driven, and accountable
  • Ability to juggle multiple initiatives simultaneously and work efficiently under pressure
  • Ability to quickly grasp complex information across a variety of disciplines and translate it into clear communication
  • Excellent listening, verbal, and written communication skills
  • Strong interpersonal skills, with the ability to work confidently and professionally with senior executives, vendors, and team members at all levels
  • A collaborative attitude—no task is too small
  • Ability to work a flexible schedule and travel 20–25%

Benefits

  • time off programs
  • medical
  • dental
  • vision
  • mental health support
  • paid parental leave
  • life and disability insurance
  • 401(k)
  • employee stock purchasing program

Job title

Event Marketing Communications Manager

Job type

Experience level

Mid levelSenior

Salary

$129,100 - $177,600 per year

Degree requirement

Bachelor's Degree

Location requirements

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