Hybrid Marketing Content Specialist

at Protolabs

• Job title: Marketing Content Specialist
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Tech skills: WordPress
• Location requirements: Hybrid, Amsterdam, Netherlands

About the role

• Marketing Content Specialist leading content strategy and execution for Protolabs. Focused on writing to enhance brand engagement and demand generation in EMEA region.

Responsibilities

• Lead positioning, messaging, and content execution—focused heavily on writing—to drive brand awareness, engagement, and demand generation for Protolabs in the EMEA region.
• Develop strategic content, ensure brand consistency, and craft compelling stories across digital channels.
• Work closely with the global brand team and regional channel specialists to deliver impactful communications that support growth objectives.
• Blend strategy with hands-on execution.

Requirements

• Bachelor’s and preferably Master's degree, either in media, journalism, marketing, or communications.
• 5+ years of marketing or communications experience and experience with writing, content development, and content strategy.
• Excellent written and oral communication skills a must; can maintain a professional voice, but one that’s not void of personality.
• Strong grasp of digital marketing channels and what content works best for those channels.
• Experience working with art directors and designers in a creative environment.
• Attention to detail and appreciation for brand consistency driven by brand guide required; familiarity with one of the major style guides (AP Stylebook/Chicago Manual).
• Independent worker capable of managing multiple projects in parallel with the ability to quickly learn technical information and apply it in a fast-paced environment.
• Familiarity with CMS platforms like Umbraco or WordPress, and a solid grasp of the mechanics of SEO and leveraging website content to drive in-bound traffic to the site.

Benefits

• Annual company bonus. We celebrate success together! Employees are not only rewarded for their achievements but also for contributing to the overall success of the business.
• Wellness and well-being with access to OpenUp psychologists, practice mindfulness with Headspace and tons more.
• Doggo-friendly office. We are big pet lovers and fully encourage hanging out with your (and your colleagues’) furry friends in the office
• Daily Lunch and snacks are provided in the office; it's a moment for our teams to connect and recharge. Shared meals strengthen our bonds and fuel collaboration.
• We offer learning and development days to be used for training or on volunteering, money to spend on learning courses, events, trainings, Access to our in-house LEARN platform with diverse courses, training, and workshops, In-house 3D Printing and much more!