Creator Affiliate Manager building and scaling TikTok Shop creator affiliate program at PopSockets. Recruiting content creators and driving performance through profitable customer acquisition.
Responsibilities
Recruit, vet, and onboard creators through TikTok Shop Affiliate Center, Creator Marketplace, and direct outreach
Design and manage the commission structure (tiered, performance-based) and day-to-day affiliate operations
Run the seeding program: product sampling, brief delivery, and posting-cadence enforcement
Build and own a rights-cleared content library. Secure usage rights in every creator agreement and turn that library into ammunition for paid acquisition across Meta, Snapchat, AppLovin, YouTube, Pinterest, and every other channel we run
Partner with Paid Media to identify organic-winning content and deploy it through Spark Ads and whitelisted campaigns across TikTok, Meta, and other performance channels
Partner with Creative Strategy to bring the science side of creator content
Partner with Post Production to craft additional variations and deliver proper channel-specific sizing
Build and run a creator community (Discord or equivalent) with coaching, trend updates, and product information
Manage creator agreements, payout operations, and 1099 compliance
Reconcile affiliate GMV, ROAS, conversion rate, and return-adjusted creator profitability across TikTok Seller Center, affiliate platforms, and internal reporting
Report weekly on program KPIs and creator performance
Leverage AI to build tools that support endless scaling of the program
Requirements
5+ years of experience in creator, affiliate, influencer, or partnerships roles at a DTC brand
Hands-on TikTok Shop experience across Seller Center, Creator Marketplace, and affiliate program management. You have lived in the TikTok affiliate portal and can show real expertise in it
Experience designing and operating commission-based creator programs with measurable GMV outcomes
Working knowledge of the tools used to secure asset rights and manage cross-channel affiliate attribution. You know the tools
Experience writing or managing creator and ambassador agreements, including content usage rights
Familiarity with content whitelisting and Spark Ads workflows across TikTok and Meta
Comfort with performance data: pulling reports, reconciling attribution, and tracking ROAS, CVR, and AOV. Media buying background is a high plus
Strong written communication for briefs, agreements, and creator-facing content
AI curious: Claude Code, OpenClaw, Vercel, Supabase, and similar tooling
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