Marketing Analyst focused on digital content for a technology consultancy. Engaging with multiple teams to enhance brand presence across digital channels.
Responsibilities
Plan, create, and execute content for Instagram and LinkedIn (posts, carousels, captions, scripts, and Stories);
Capture video content (especially Stories) and edit materials for social media;
Develop scripts for newsletters, ensuring clarity, a consistent tone, and alignment with the communication strategy;
Support the creation and management of the editorial calendar;
Produce PowerPoint presentations for internal use (strategic, sales, institutional meetings, and announcements);
Plan and execute internal/employee marketing initiatives, supporting culture, engagement, and internal communications;
Support the organization and execution of corporate events (internal and external), from communications to content coverage;
Collaborate with teams such as Sales, HR, and Operations to ensure alignment of brand messaging;
Track trends in digital marketing, social media, and content formats;
Monitor and support analysis of content performance and engagement.
Requirements
Proven experience as a Mid-level Marketing Analyst or in a similar role;
Experience in technology or service companies;
Strong experience producing content for social media;
Experience capturing and editing video for digital platforms;
Skill in creating scripts for newsletters and institutional communications;
Proficiency in creating PowerPoint presentations, with strong storytelling and visual organization;
Excellent written communication skills and attention to detail;
Good organizational skills, autonomy, and ability to manage deadlines.
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