Senior Performance Marketing Manager at Uphold, focusing on Google ecosystem for Web - to - App transitions and user acquisition. Leading full - funnel strategies and optimizing marketing campaigns for growth.
About the role
- PPC Specialist managing multi-million-dollar advertising budgets for Nebula Marketing Team in Ukraine. Collaborating and optimizing campaigns on Google Ads and analyzing marketing channels.
Responsibilities
- Gain expertise in overseeing multi-million-dollar budgets across various paid marketing channels, Paid Search, Media Buying, YouTube;
- Enhance your understanding of paid marketing channels through guidance from experienced mentors;
- Develop, oversee, and optimize advertising campaigns on platforms like Google Ads. Working with a large semantic core, continuously testing creative concepts;
- Utilize tools like Google Analytics, GTM (Google Tag Manager), Firebase, Tableau, Amplitude for precise tracking and comprehensive reporting;
- Thoroughly analyze, measure, and compile reports for all campaigns, forming a well-informed perspective on takeaways, future steps, and potential enhancements;
- Working on landing funnels and implementing ideas together with the product team;
- Competitor research and implementing insights in traffic acquisition.
Requirements
- 1+ years of work experience in a similar position, candidates with less/more experience than matched are welcome as well ;
- Your English level is Upper-Intermediate+;
- Analytical mindset and proficiency with Excel / Google Sheets;
- Expertise in Google Ads (Search, Display, UAC, YouTube);
- Knowledge of key acquisition metrics and unit economics ;
- Data analysis and interpretation: you know how events and attribution should be set up and work;
- Great communication skills with the ability to work in a team and attention to details.
Benefits
- Work from the comfort of your home or from one of our offices in Kyiv, Lviv or Warsaw. The choice is yours!
- Enjoy 20 annual vacation days and unlimited sick leave, all covered by the company;
- Don't worry about getting the right equipment, we've got you covered if necessary;
- Stay healthy with access to a corporate doctor online, and health insurance options in Ukraine or a fixed amount towards insurance abroad after your probation period;
- Keep learning with our extensive corporate library, internal online meetings, and lectures;
- Grow your skills with our training compensation program;
- Take advantage of our supportive corporate culture, including assistance with relocation, advice on legal stay abroad, housing support, and help for third-country nationals;
- Have fun with our online events and team-building activities!
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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