Growth Marketing Analyst focused on driving customer acquisition and profitability through digital channels at Stone. Collaborating with teams to maximize operational efficiency.
About the role
- User Acquisition Manager optimizing performance marketing campaigns across Korea and APAC for Mistplay, the #1 loyalty app for mobile gamers.
Responsibilities
- Plan, manage, and optimize UA campaigns across major platforms including local platforms.
- Analyze performance data, identify trends, and make data-driven optimization recommendations.
- Report campaign results and insights to internal stakeholders.
- Partner with Creative to develop and test high-performing assets.
- Manage relationships with ad networks, DSPs, and platform partners; identify new growth opportunities.
- Collaborate closely with Product, Data, Creative, and Sales teams.
- Stay up to date on mobile UA trends, privacy changes, and new platform opportunities in APAC.
Requirements
- 3–4+ years of hands-on mobile UA or performance marketing experience.
- Proven success managing multi-platform campaigns and meaningful budgets.
- Bilingual in English + Korean or Japanese (both written and spoken).
- Strong analytical skills and familiarity with attribution tools (AppsFlyer, Adjust, etc.).
- Experience with SDK networks, DSPs/SSPs, and major UA platforms.
- Excellent communication skills and ability to work cross-functionally.
Benefits
- Team Lunches
- Game nights
- Company-wide events
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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