Product Marketing Manager at Pluralsight driving go - to - market strategies and supporting product launches. Collaborating with teams to articulate value and enhance customer adoption across the platform.
About the role
- Assistant Manager supporting product marketing for Milani's innovative beauty products. Driving project management and cross-functional collaboration for successful product launches.
Responsibilities
- Own day-to-day project management of end-to-end product launches — from concept kick-off to in-market activation — in partnership with Product Development, Creative, Sales, and Operations.
- Develop and maintain product marketing documents including briefs, timelines, GTM calendars, pitch decks, and asset trackers.
- Write clear, compelling creative briefs for packaging, componentry, and copy that translates product benefits into consumer language.
- Lead competitive audits of product features, pricing, and claims to identify category trends and white space opportunities.
- Collaborate with cross-functional teams on GTM asset, ensuring content is aligned with product strategy and retail priorities.
- Conduct post-launch reviews including sales performance, retailer feedback, and consumer sentiment, synthesizing findings to help inform future planning.
- Act as the internal product expert, bringing category and positioning insights into cross-functional discussions and strategy.
- Track progress against key launch milestones and ensure all stakeholders are informed at each stage.
Requirements
- Bachelor’s degree in Marketing, Business, Communications or related field.
- 3+ years in product marketing, brand management, or category management — ideally in beauty, CPG, or adjacent consumer verticals.
- Strong understanding of the go-to-market process, from concept to shelf.
- Ability to distill competitive research and consumer insights into clear product recommendations.
- Highly organized, with a demonstrated ability to manage cross-functional timelines, project briefs, and multiple workstreams.
- Strong analytical skills: understanding of sales forecasting concepts and basic P&L structure is a plus.
- Excellent written and verbal communication skills.
- Strong proficiency in Microsoft Office (Excel, PowerPoint, Word) and project management tools (e.g., Monday.com, Asana) required.
- Passion for the beauty industry and Milani’s mission of inclusivity and accessibility.
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k w/ Company Match)
- Life Insurance (Basic, Voluntary & AD&D)
- Generous Vacation Time Policy
- Family Leave
- Short Term & Long-Term Disability
- Flexible Work Environment / Hybrid (Tuesday, Wednesday & Thursday __**required on site **__in Milani’s Culver City Office)
- Dog-Friendly HQ
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