Lead marketing and education efforts for Merz Aesthetics, shaping strategies and collaborating internationally. Drive sustainable plans and build relationships for effective marketing implementation.
Responsibilities
Lead the marketing, digital and medical education team to develop and implement the strategic and operational marketing plans for Merz Aesthetics in the UK and Ireland.
Provide insights, knowledge, guidance and facilitate the development and implementation of sustainable and compliant short and long-term plans to meet the company’s commercial objectives.
Deliver in collaboration with appropriate internal and external stakeholders.
Understand key performance metrics and tracking tools for market research, forecasts, competitor analyses, campaign results, and consumer trends, and translate results into actionable insights for marketing team.
Lead the development and maintenance of the Merz Aesthetics brands and the short and long-term marketing, digital and medical education planning and approval process, ensuring contribution and alignment with Country Manager, Finance Medical and Sales functions.
Lead the implementation of the Aesthetics marketing, digital and medical education plans.
Represent Aesthetics UK&I at a Regional and Global level, importing and exporting marketing insights and best practices.
Actively contribute to the Aesthetics UK&I leadership team, shaping the business.
Lead the performance of the Aesthetics UK&I Marketing, Digital and Medical Education team.
Build and maintain a network of external customers and market influencers to inform strategy and support effective implementation of the marketing plan.
Close cross-functional working across Marketing, Medical and Sales Leadership Team.
Close working relationship with EMEA & Global Marketing and EMEA & Global Medical Affairs.
Lead the team to recruit and retain top quality marketing, market research, digital and PR agencies to assist in the development and implementation of high quality campaigns and materials.
Requirements
Developed leadership and people management skills.
Business/Marketing or life science graduate
PMCPA representative's exam pass
Post graduate marketing qualification – CIM or equivalent.
Sales experience within the pharmaceutical industry
Significant marketing and people management experience
Experienced Commercial signatory (MHRA/PMCPA) across multiple therapy areas
Digital expertise – experience in planning and managing digital channels.
Customer engagement skills - ability to understand systems, processes and resources available internally and to bring in the right expertise at the right time to drive commercial sales success.
Excellent planning and prioritisation skills
Good level of financial acumen
Advanced presentation skills
Confident, quick thinking, responsive and solution oriented
Benefits
25 days Annual Leave
Private Medical Insurance
Life Assurance Cover
Dental Care
Pension Scheme
Enhanced Maternity Scheme
Cycle Scheme
Global recognition platform
Employee Referral Scheme
Eyecare Vouchers
Health Vitamins
Collaboration in multi-functional international teams
Attractive location with good transport links to a modern, well-equipped office
Great development opportunities and on the job training
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