CRM Specialist joining Marketing team in Malta, driving customer retention strategies and campaign performance analysis within iGaming.
Responsibilities
Help to develop and execute an annual marketing plan to drive core business KPI’s.
Contribute to the optimization of the existing Marketing calendar.
Coordinate and execute Marketing campaigns via CRM tools to reinforce the growth of our segments.
Ensure all CRM, promotional content/messaging are compliant and that industry standards are enforced.
Develop tailored VIP Retention and Reactivation marketing strategies to ensure a profitable customer journey and drive player engagement and VIP revenue growth.
Utilize data analysis to measure and report on campaign performance.
Provide operational support to CRM team, including campaign analysis, reports and any day-today tasks.
Liaise with key Stakeholders including Design, CRM and Content teams for execution of CRM Campaigns.
Requirements
Proven CRM experience of at least 2 years in a similar role
Experience using Optimove is a must
Experience in the iGaming Industry
A keen interest for sports betting, casino and understanding of betting clients.
High Level of English - written communication and grammar, listening and verbal skills
Proven ability to build strong relationships quickly
Ability to work in a fast paced, customer centric environment
Benefits
Vibrant modern office space.
Hybrid/Remote work arrangements.
Bi-monthly company wide social and team building activities.
Lunch vouchers.
Wellbeing day;
Support in personal and professional growth.
Pension scheme.
Private medical and dental insurance coverage for employees + dependents.
Customer Success Associate leading client engagement and satisfaction for nebulaONE. Collaborating across teams to address client needs and promote product value.
Client Relations Coach developing and supporting Customer Success Managers' performance in a hybrid role. Delivering training and quality assurance to ensure client success as part of a corporate team in Makati.
Senior Customer Success Manager at Genesys, advising customers to achieve their customer experience vision. Manage customer portfolios, strategies, and business outcomes with a focus on AI/Digital solutions.
Senior Manager leading Microsoft Dynamics 365 CRM projects and driving strategic initiatives at PwC. Collaborating with clients and teams to ensure operational efficiency and excellence.
Manager leading Microsoft Dynamics 365 CRM software implementations for PwC's Business Application Consulting team. Collaborating with clients to achieve strategic objectives through technology and innovation.
Customer Satisfaction Representative enhancing customer experience while acting as a liaison between dealership and customers at Driveway. Focused on satisfaction improvement with strong communication skills required.
Signature Customer Success Supervisor managing a high volume of smaller customer accounts in Ontario, CA. Driving satisfaction and retention to enhance customer loyalty and growth.
Junior CRM Analyst at Petz Holding supporting multichannel marketing campaigns and collaborating with various teams. Focused on data reporting, segmentation, and communication tools.
Senior Manager leading Client Success and managing key accounts for Metergy’s submetering services in North America. Collaborating with clients and internal teams to ensure strategic partnership and growth.
Consultant in Customer Engagement assisting clients with their questions and verification processes. Delivering services in a multinational work environment supporting UK business culture.