Customer Development Manager leading 4P planning and execution for CPG company Lavazza. Collaborating with Sales and Marketing to drive strategic customer engagement and business performance.
Responsibilities
Lead customer-level 4P management in collaboration with cross-functional teams including Lavazza and Broker partners – Sales, Marketing, RGM, Broker Partner.
Lead monthly category and assortment reviews to identify opportunities and gaps and course correction plans.
Deliver customer-specific category and brand insights, actions, and course correction plans.
Coordinate execution of critical promotional periods and ensure readiness.
Lead monthly internal Customer Business Reviews (CBR) to align on performance and priorities.
Support Sales Team and Brokers in customer meetings with strategic insights and materials.
Define and communicate customer planning calendars aligned with Joint Business Planning (JBP) processes.
Establish quarterly/bi-annual Customer Business Reviews to support strategic mid/long term planning.
Lead development of customer annual selling stories and support customer meetings as needed.
Partner with Activation Home associate to define and maintain the Customer Picture of Success (PICOS).
Align customer activation plans and budget to amplify National Marketing key focus periods and customer key focus periods to drive performance KPIs.
Evaluate program effectiveness and ROI to recommend optimization strategies for future activations.
Partner with Activation Home associate and agency to ensure flawless program execution.
Align with National Category Management on strategic principles and cascade relevant guidance to customer level.
Manage key stakeholders to ensure alignment and execution to achieve customer objectives and align internal leadership to customer-specific strategies, KPIs, and execution plans – Leadership, Marketing, Sales, RGM, Channel Strategy.
Contribute to Local/HQ Business Reviews to communicate customer updates, wins, and risks across the organization.
Collaborate with RGM, Sales, and Finance to establish sustainable customer P&Ls and co-pilot customer planning tools (TPM/Salesforce) in partnership with cross functional team.
Requirements
Four year degree from an accredited institution or applicable experience
5+ years working experience in CPG Trade Marketing, Category Management, Sales, Sales Planning or Marketing required
Experience supporting Retail/e-retail channels and customers required
Intermediate/Advanced skills in MS Office (Excel, PPT) required
Experience with syndicated data tools for Retail, examples - Nielsen, IRI, Numerator, etc
Experience with syndicated data tools for eComm, examples - Amazon Retail Analytics, Market Share, Helium, etc
Must be able to effectively function in matrix organization and leverage influence and negotiation skills to drive effective cross functional collaboration
Strong written and verbal communication skills; comfortable presenting (virtually and in-person) to Executive Leadership and cross functional leadership and peers
Strong story telling capabilities to diagnosis complex business issues, visualize the data, identify the insights, and recommend clear action plans
Ability to work in an environment of tight deadlines, and to consistently challenge and be challenged on performance results.
Highly agile and thrives in a fast paced working environment with an entrepreneurial mindset
Strong collaboration and influence skills with the ability to work well cross functionally with all levels of the organization - peers to Executives
Benefits
Competitive Medical, Vision, Dental Benefits
401K Package
Employee Assistance Program
Hybrid Work Schedule
Ability to be barista certified
Tuition Reimbursement
Performance Development Plans
Employee Discounts
Summer Friday’s (Memorial Day Weekend – Labor Day Weekend)
Flexible business casual dress code - jean friendly!
Product Manager guiding the development of municipal software solutions in Austria. Bridging legal requirements with modern product logic to enhance community efficiency.
Quality Manager in production technology ensuring compliance with ISO standards for global industrial projects. Involves analyzing deviations and improving quality management systems.
Konfigurationsmanager for marine projects, managing configuration and change processes. Involved in auditing and documentation with a focus on compliance in Hamburg, Germany.
Behavioral Health Care Manager I managing psychiatric and substance abuse treatment through telephonic or written review. Ensuring access to quality behavioral healthcare under UM Clinical Guidelines and contract standards.
Projektmanager/in Gastronomie managing gastronomy projects such as markets and gala dinners. Responsibilities include preparation, execution, supplier management, personnel planning, and budget oversight.
Feelgood Manager role supporting international employees at Agaplesion Johannes Guyot Haus in Fürth. Providing orientation and assistance to help new employees adapt.
Integrationsmanager supporting foreign employees in adapting to Germany in a healthcare setting. Providing assistance with housing, bureaucracy, mobility, technology, and personal support.
Oversee operations and delivery of personalised care services in Cambridge, ensuring compliance with regulatory standards and effective team management.
Site Manager working on SHDF retrofit programme within the social housing background. Responsible for high standard Site Management activities and ensuring compliance with safety and quality standards.
Area Manager overseeing janitorial services, managing vendor relationships and ensuring quality control across service regions. Requires traveling throughout Florida, Georgia, and Alabama.