Business Development Representative driving sales outreach to Public Sector. Collaborating with teams to optimize engagement strategies in SaaS environment.
About the role
- Business Development & Marketing Manager in London, focusing on BD and marketing strategies for a dynamic law firm. Leading initiatives for growth, client communication, and marketing campaigns.
Responsibilities
- Developing strategies to identify new opportunities by conducting research on potential clients, industries or markets;
- Analyse industry trends to open up new opportunities;
- Preparing pitches and presentation materials;
- Collaborating with internal stakeholders aligning with the firm’s requirements;
- Responsibility for and continual updating of the firm’s CRM system.
- Executing multi-channel marketing campaigns from inception through project planning to delivery;
- Measurement, evaluation and summary to internal stakeholders;
- Responsibility for managing all legal directory and award submission processes.
- Taking a lead on management of the firm’s social media channels;
- Responsibility for production of external firm newsletters and co-ordination across the firm ensuring they are promoted in a timely way;
- Briefing external agencies to produce high quality creative campaigns that ensure the application of brand guidelines is applied;
- Delivery of all relevant projects.
- Tracking and reporting the effectiveness of the firm's BD and marketing activities;
- Providing data and analysis to make recommendations to internal stakeholders using the firm’s CRM system.
Requirements
- Proven relevant experience (between 5-7 years) gained whilst working in a similar level role within a law firm, preferably within the area of dispute resolution.
- Strong understanding of a boutique law firm, digital marketing and CRM systems.
- Desire to work in a varied role where no two days are the same.
- Ambitious with a desire to grow your career in a performance reward based culture.
- The right to work in the UK.
- A team player who will be comfortable working in a small, highly performing, collaborative and interactive team.
- Can-do attitude and outstanding organisation and communication skills with high levels of accuracy.
- Strong English language, written communication and editing skills and the ability to write accurate, concise, and persuasive text.
- Confidence to present at partner level.
- Strong knowledge of all Microsoft programs – Outlook, Teams, Word, Excel, Powerpoint, Sharepoint, Adobe InDesign (or similar), good working knowledge of Document Management Systems (preferably NetDocs), CRM systems (preferably InterAction) and email marketing systems (preferably Mailchimp).
Benefits
- Hybrid working (3 days in the office minimum)
- Extended remote working days
- Eye test vouchers
- Flu Vaccination vouchers
- Bonus scheme (Christmas and Annual)
- Employer pension contribution
- Private health care insurance
- Interest free season ticket loan
- Enhanced maternity and paternity leave
- 25 days’ holiday plus bank holidays
- Fresh fruit and snacks in the office
- Christmas and Summer social events as well as other team socials throughout the year.
- A supportive work environment where development and progression are encouraged.
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