Growth Marketing Manager responsible for engaging and nurturing target accounts at InStride. Developing cross-channel campaigns and collaborating with cross-functional teams.
Responsibilities
Engage and nurture target accounts with best-in-class campaigns.
Develop and execute cross-channel campaigns.
Collaborate with cross-functional teams (Sales, PR, Solutions, Brand, and Events) to align initiatives.
Analyze campaign performance and ROI, using data-driven insights to refine strategies.
Requirements
5+ years experience in a demand generation or growth marketing role for a B2B brand.
Proven track record of managing integrated campaigns that drive measurable pipeline growth.
Experience using analytics tools to measure campaign performance.
Technical experience includes using tools like Wordpress, Prismic, Marketo, Salesforce, Google Analytics, Demandbase, and ad platforms.
Familiarity with AI tools or marketing automation workflows required.
Proactive and adaptable, comfortable working in a fast-paced environment.
Benefits
401(k) plan with company match
Flexible vacation policy
Paid family leave
Best-in-class health care benefits
2,800+ online certificate and degree programs through Step Forward program
InStride covers your tuition upfront, regardless of course of study or school
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