International Growth Marketing Manager handling growth marketing across Nordics, Benelux, APAC. Engaging with local markets while driving global B2B SaaS strategy and brand consistency.
Responsibilities
Responsible for marketing activities across the Nordics, Benelux, APAC, and selected RoW markets (excl. USA and DACH)
First point of contact for the respective international entities and local partners
Bring a strong end-market viewpoint into HQ processes and planning
Contribute to and further develop the international marketing strategy from the perspective of a growth-market location
Support local sales leadership with dedicated go-to-market strategies
Derive integrated, cross-channel action plans aligned with global campaign planning
Execute international marketing initiatives in close collaboration with Group Marketing (Online, MarCom, Events, Ops, Product)
Coordinate with local partners, agencies, service providers, and freelancers where required
Support subsidiaries in implementing local marketing activities — including hands-on end-to-end execution where no local field support is available
Create international mailings and landing pages in HubSpot
Plan and execute international social media activities
Plan and execute international marketing initiatives across regions, including: Webinars and digital events, Campaign-related announcements and PR activities, Social and content-driven initiatives
Requirements
3+ years of relevant professional experience in software marketing, ideally B2B SaaS
Strong understanding of performance and growth marketing principles
Highly data-driven with a clear focus on measurable impact
Comfortable operating in international, multi-entity environments
Hands-on mentality with the ability to execute independently
Structured, pragmatic, and reliable in managing multiple regions
Fluent in English (additional languages are a plus)
Benefits
Work out of an international growth market, ensuring real customer proximity and strategic influence
High ownership across multiple international markets
Strong collaboration with Global Group Marketing and senior GTM leadership
Opportunity to shape and professionalize international marketing structures
Global, profitable, and growing B2B SaaS company
Entrepreneurial environment with real impact and visibility
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