Senior Field Marketing Executive responsible for event marketing across Indonesia for ELSA. Engaging high - value prospects and managing B2B marketing initiatives in the tech sector.
About the role
- Marketing Executive responsible for executing multi-channel marketing initiatives at Ideagen. Collaborating with teams to enhance brand awareness and customer engagement in a hybrid work setting.
Responsibilities
- Assist in the development and execution of multi-channel marketing campaigns, including digital content creation, promotional emails, and engaging social media activities to generate interest among prospects and customers.
- Craft compelling content such as white papers, videos, blogs, and case studies for effective lead generation and distribution across relevant channels.
- Liaise with the social media and web marketing teams to ensure timely content publishing. Coordinate with both internal and central marketing teams to align local efforts with global marketing campaigns.
- Plan and support marketing events, ensuring high-quality execution on schedule to enhance brand presence and drive customer engagement.
- Utilise web analytics tools to measure the performance of digital marketing efforts, track key metrics including engagement and click-through rates, and generate actionable insights for future campaigns.
- Collaborate with sales teams to support account-based marketing initiatives that align with pipeline goals.
Requirements
- Demonstrated ability to thrive in fast-paced, dynamic environments, with a focus on delivering impactful outcomes.
- Skilled in using digital platforms and systems to manage workflows, track progress, and optimise performance. Experience with tools like Salesforce and Pardot is a plus.
- Comfortable working with data and analytics to evaluate success, identify trends, and inform decision-making.
- Excellent communicator and collaborator, able to build strong relationships across teams and influence stakeholders effectively.
- Highly organised and detail-oriented, with a track record of managing multiple priorities and consistently meeting objectives.
Benefits
- Benefits at Ideagen
Job title
Job type
Experience level
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Not specified
Degree requirement
Location requirements
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