Onsite Senior Product Marketing Manager

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About the role

  • Product Marketing Manager driving go-to-market strategy for payment solutions in digital lodging and meetings platforms. Collaborating with teams to communicate value and innovation effectively.

Responsibilities

  • Lead the global product marketing strategy for payment across lodging and meetings, shaping how we communicate value and innovation to corporate clients and partners
  • Translate complex payment processes — from booking to invoicing and reconciliation — into clear, value-driven narratives that resonate with procurement, finance, and travel leaders
  • Connect commercial strategy, data, and product innovation to deliver a unified go-to-market vision across Connect and Copilot
  • Define and execute the go-to-market approach for payment across both Connect and Copilot, ensuring alignment with global customer segments and market priorities
  • Develop clear, differentiated messaging that highlights the value of integrated payment and automation for lodging and meetings within HRS’s platform ecosystem
  • Drive sales enablement by providing internal teams with tools, playbooks, and training that articulate the strategic value of HRS payment solutions
  • Plan and execute cross-channel marketing campaigns, working closely with corporate marketing to drive awareness, adoption, and upsell opportunities
  • Develop impactful content — thought leadership, case studies, digital campaigns, product guides, and webinars — focused on payment automation, compliance, and data intelligence
  • Partner with Product, Sales, and Operations to ensure HRS’s payment innovations are positioned consistently and effectively across markets
  • Gather and synthesize insights on corporate payment trends, regulations, and competitive positioning to shape both messaging and product strategy
  • Track GTM effectiveness, gather feedback, and continuously optimize marketing initiatives to drive measurable impact and growth

Requirements

  • 3+ years of experience in B2B product marketing, ideally in SaaS, fintech, travel tech, or payment ecosystems
  • Proven track record of developing and executing GTM strategies for complex, data-driven solutions across multiple markets
  • Ability to craft clear, differentiated value propositions that connect payment innovation with business outcomes like compliance, savings, and automation
  • Experience planning and delivering marketing campaigns, messaging frameworks, and enablement materials for enterprise buyers
  • Skilled in collaborating with Product, Sales, and Marketing teams to ensure consistent positioning and launch readiness
  • Understanding of corporate payment workflows, buyer personas (Procurement, Finance, Travel), and regulatory requirements
  • Ability to interpret data and performance metrics to optimize campaigns and support business strategy
  • Familiarity with AI-powered B2B platforms and how they transform user experience and decision-making
  • Comfortable working in a dynamic environment with evolving products and priorities
  • Fluency in English (written and verbal); additional languages are an asset.

Benefits

  • An attractive compensation package includes a competitive base salary
  • Annual bonus
  • All necessary work equipment

Job title

Senior Product Marketing Manager

Job type

Experience level

Senior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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