About the role

  • Manager of Product Marketing developing and executing strategies for oncology diagnostics at Caris Life Sciences. Driving brand awareness, physician adoption and patient engagement through cross-functional collaboration.

Responsibilities

  • Develop and execute go-to-to-market strategies for new and existing liquid products, including positioning, messaging and target segmentation.
  • Prepare launch collateral, marketing materials, enable tools for sales and training.
  • Drive adoption within the portfolio. Collaborate with local commercial/field teams to ensure uptake of liquid product offerings.
  • Define and deliver on growth targets (volume, revenue) for the liquid product line.
  • Equip sales teams with tools: playbooks, training, sales content, competitive battle cards.
  • Participate in field meetings, customer presentations, ad boards, trade shows to support product awareness and adoption.
  • Track and analyze campaign effectiveness, adoption metrics, and market feedback to inform continuous improvement.
  • Apply data-driven insights to refine targeting, messaging, and resource allocation.

Requirements

  • Bachelor’s degree in Marketing, Life Sciences, or related field.
  • 2-3+ years of marketing experience in the life sciences industry, with 1-2+ years in oncology diagnostics or molecular testing.
  • Proven expertise with laboratory-developed tests (LDTs) and oncology market dynamics.
  • Demonstrated ability to translate complex scientific data into clear, compelling marketing content.
  • Strong project management and cross-functional leadership skills in a fast-paced environment.
  • Proficient in Microsoft Office Suite, specifically Word, Excel, Outlook, and general working knowledge of Internet for business use.
  • Excellent written, verbal, and presentation skills.

Benefits

  • This position requires periodic travel and some evenings, weekends and/or holidays.
  • Periodically scheduled on-call may require after-hours response for technical emergencies not explicitly related to assigned job responsibilities.
  • Conditions of Employment: Individual must successfully complete pre-employment process, which includes criminal background check, drug screening, credit check ( applicable for certain positions ) and reference verification.

Job title

Product Marketing Manager

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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