GTM Strategy & Operations Lead overseeing the design and execution of Plaid’s Variable Incentives Programs across all GTM roles. Collaborating with stakeholders to optimize effectiveness and business performance.
About the role
- Product Marketer driving growth for eBay Live, driving buyer and seller engagement in an interactive ecommerce platform. Collaborating with cross-functional teams to enhance product strategies.
Responsibilities
- Oversee the product value proposition narrative and market entry approach for eBay Live
- Craft messaging promoting a positive shopping experience for buyers and success for sellers
- Influence product roadmaps by synthesizing market, customer and competitive insights
- Develop customer feedback loops during product and marketing development processes
- Manage go-to-market strategy and planning for product launches
- Track customer engagement, product adoption, and business success
Requirements
- 6+ years of experience in product marketing
- Strong track record of developing product and go-to-market strategies at ecommerce companies
- Preferred experience in live shopping
- Proven ability to drive innovation
- Success working collaboratively with cross-functional teams
- Strong data analysis skills and experience with customer research techniques
Benefits
- target bonus
- restricted stock units
- full range of medical benefits
- financial benefits
- various paid time off benefits such as PTO and parental leave
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