Strategic Product Marketing Manager responsible for advancing go - to - market strategy for SaaS solutions. Join PointClickCare in redefining healthcare with an innovative, product - driven approach.
About the role
- GTM professional responsible for driving B2B customer engagements and revenue at Higgsfield AI, a leading video AI company. Focusing on customer discovery, deal shaping, and account growth in a hybrid work environment.
Responsibilities
- Own the commercial motion: identify, engage, and progress new B2B customers from first conversation through close.
- Customer discovery & use cases: work directly with prospects to uncover high-impact use cases and map Higgsfield into their workflows.
- Deal shaping: help structure pilots, proofs of concept, and early commercial agreements that lead to long-term revenue.
- Live product engagement: demo, prototype, and iterate with customers in real time using the product.
- Account growth: support expansion and upsell motions by identifying new use cases, and revenue opportunities within existing accounts.
- Value storytelling: craft clear, compelling narratives that articulate ROI, differentiation, and the strategic value of Higgsfield.
- Market feedback loop: surface insights from customer conversations to Product, Engineering, and Leadership to influence roadmap and positioning.
Requirements
- Revenue track record: demonstrable history of consistently achieving and exceeding multi-million dollar revenue targets and scaling sales from early-stage to maturity.
- Proven experience in B2B SaaS sales and/or account management with measurable results.
- Strong negotiation, presentation, and closing skills.
- Exceptional leadership, coaching, and team-building abilities.
- Deep expertise in designing and optimizing B2B sales processes.
- Strong analytical skills with the ability to leverage sales data and metrics for decision-making.
- Ability to work in a high-growth startup environment.
- 3–5+ years of experience in sales, GTM, solutions, or customer-facing commercial roles at a high-growth technology company.
- Strong ability to own customer conversations end-to-end, from discovery to commercial agreement.
- Demonstrated experience working directly with decision-makers and senior stakeholders.
- Comfort operating in highly technical or product-driven sales cycles.
- Ability to clearly explain complex products (AI/GenAI preferred) to non-technical audiences.
- Excellent communication, presentation, and storytelling skills.
- Data-informed mindset when driving account growth and prioritization.
Benefits
- Commission/bonus
- Equity
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