Sales Strategy Manager at Salesforce optimizing (AI) sales operations and strategic planning through cross - functional collaboration with teams in Germany.
About the role
- Director of Sales, Wholesale leading the THC beverage distribution strategy at Mood. Responsible for scaling relationships with distributors and driving execution at retail channels.
Responsibilities
- Develop and execute Mood’s wholesale and DSD strategy for THC beverages, focusing on scalable expansion across beverage distributors and route-based sales networks.
- Identify, recruit, and manage strategic distributor partners while establishing alignment around growth targets, execution standards, and market expansion plans.
- Define and implement go-to-market strategies that optimize distribution, velocity, and retail presence across beverage-led channels including convenience, grocery, liquor, and specialty retail.
- Build repeatable playbooks for onboarding new distributors and entering new markets, ensuring strong early-stage velocity and consistent execution.
- Lead distributor negotiations including pricing structures, promotional support, and commercial agreements that support long-term growth.
- Develop strong relationships with distributor leadership, sales teams, and route operators to ensure consistent retail execution and brand visibility.
- Establish field execution standards including placement strategies, merchandising expectations, and retail activation programs.
- Partner with distributor sales teams to drive new account acquisition, product placements, and velocity improvements across priority retail accounts.
- Implement systems to monitor retail performance, execution quality, and distributor productivity across markets.
- Support market launches, sampling programs, and retail promotions designed to accelerate consumer awareness and product trial.
- Drive expansion within key beverage retail environments including convenience chains, independent convenience stores, grocery retailers, liquor stores, and specialty beverage retailers.
- Identify retail opportunities where THC beverages and adjacent hemp-derived products can succeed within the wholesale and DSD framework.
- Partner with internal teams to develop retailer-specific strategies that maximize shelf presence, placement quality, and category performance.
- Prioritize high-impact retail opportunities that accelerate brand visibility and revenue growth.
- Work closely with the VP of Sales, as well as Sales Operations, Supply Chain, Distribution, and other critical internal teams to align distributor expansion, inventory planning, and retail execution strategies.
- Collaborate with Sales Operations to build reporting infrastructure that tracks distributor performance, retail velocity, and market-level sales performance.
- Partner cross-functionally to develop retail activation programs, sampling strategies, and merchandising initiatives that drive sell-through.
- Collaborate with Finance and leadership on forecasting, distributor economics, and revenue planning tied to wholesale and DSD growth.
- Provide ongoing market insights that inform product development, packaging strategy, and pricing decisions.
- Serve as the internal subject matter expert on beverage distribution and the DSD ecosystem as it relates to hemp-derived THC beverages.
- Monitor evolving regulatory environments and market dynamics that impact THC beverage distribution and retail placement.
- Identify emerging retail channels, distributor partnerships, and market opportunities that support the expansion of hemp-derived beverages.
- Develop scalable frameworks for distributor management, field execution, and market prioritization as the business grows.
- Support the development of future wholesale and field sales capabilities as the organization scales.
Requirements
- 10+ years of experience in beverage sales, wholesale distribution, or route-to-market leadership, ideally within high-growth consumer brands.
- Experience working within regulated product categories such as hemp, cannabis, THC beverages, alcohol, nicotine, or similar controlled consumer verticals.
- Deep experience working with beverage distributors and route-based sales networks.
- Proven track record of expanding distribution and driving retail execution in convenience, grocery, liquor, or beverage-led retail channels.
- Strong understanding of distributor economics, pricing structures, and promotional mechanics.
- Experience launching products or brands through DSD networks across multiple markets.
- Highly entrepreneurial mindset with the ability to operate effectively in fast-moving environments.
- Exceptional relationship-building skills and ability to influence across distributor organizations and internal teams.
- Strong analytical and commercial instincts with the ability to translate market insights into growth strategies.
- High ownership mentality and willingness to operate both strategically and tactically.
Job title
Job type
Experience level
Salary
Degree requirement
Location requirements
Analista Administrativo assisting in sales planning with Volkswagen Group Services in Brazil. Focusing on strategy development and cross - functional collaboration for new model launches.
Regional Sales Manager responsible for dealer and branch technology sales for Crown Equipment Corporation. Engaging in training, reporting, and business development for technology solutions.
Warehouse Worker responsible for receiving, inspecting, and organizing products at Aramark facilities. Ensure safety and compliance while handling inventory and overseeing quality control.
Retail Sales Lead Worker at Aramark coordinating store operations in Southern Ohio Correctional Facility. Leading training and ensuring superior guest service while maintaining a professional atmosphere.
Sales Manager leading Life Sciences sales team in London for Patsnap, a SaaS platform transforming IP and R&D productivity.
Route Sales Driver at Aramark driving a company vehicle to deliver products. Seeking a superhero to manage deliveries in different locations.
Route Sales Relief Driver building partnerships with customers at Aramark. Meeting sales expectations through account retention and effective service delivery.
VP of Sales leading the outbound sales organization at Nitra, a HealthTech company. Focused on building a high - performance sales team and driving market penetration.
Intern supporting Canon Financial Services with Sales Support activities during the summer. Gaining hands - on experience in business, marketing, and strategy initiatives and projects.