Director driving partnerships for Firefly Foundry at Adobe. Focused on GenAI adoption in creativity and media.
About the role
- Market Planning & Growth Strategy Manager conducting market analysis and building business cases for GBG. Collaborating with teams on product strategy and go-to-market execution.
Responsibilities
- Conduct market and competitive analysis to identify emerging trends, growth opportunities, and risks.
- Build business cases and investment frameworks to support prioritization of product and go-to-market initiatives.
- Partner with product, engineering, and commercial teams to align technical capabilities with market needs.
- Support pre- and post-launch readiness by coordinating with sales, service, and support.
- Develop clear, executive-ready presentations and reports that communicate insights and recommendations.
- Monitor performance of market strategies and recommend adjustments based on data and business conditions.
- Contribute to portfolio planning by assessing product mix, positioning, and opportunities for new concepts.
- Collaborate with procurement and partner management teams to evaluate third-party solutions and partnerships.
Requirements
- Strong analytical and problem-solving skills with experience in market research and financial modeling.
- Business acumen, including familiarity with P&L drivers and commercial levers.
- Excellent communication skills, with the ability to craft compelling narratives for senior stakeholders.
- Experience working cross-functionally in a global matrix organization.
- Ability to manage multiple priorities and deliver outcomes under time constraints.
- Domain expertise in fraud, identity, or SaaS technology markets is a plus
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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