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Hybrid Acquisition Manager

at Game Lounge
Visit Game Lounge websiteVisit Game Lounge LinkedIn

Posted 6 days ago

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About the role

  • Execute paid media campaigns across Meta, Google Ads, YouTube, Display, and emerging channels, in line with the overall strategy set by the Growth Marketing Director.
  • Manage campaign delivery, optimizations, and pacing to ensure alignment with performance goals and budgets.
  • Monitor, analyze, and report on campaign performance, identifying key insights and opportunities for improvement.
  • Assist with database growth, segmentation, and eCRM campaigns as needed.
  • Collaborate closely with creative, content, data and dev teams to ensure campaign assets and tracking are in place for accurate reporting.
  • Support forecasting and budget tracking for paid media activity.
  • Supervise and guide a Junior Paid Media Specialist or support team member in campaign setup, creative uploads, and delivery management.
  • Contribute to testing frameworks and ensure best practices are followed across all campaigns.

Requirements

  • 3–5 years of experience managing paid acquisition campaigns across Meta, Google Ads, and other key channels.
  • Proven experience in performance marketing, managing campaigns to specific KPIs and budgets.
  • Strong analytical and optimization skills, with proficiency in tools like GA4, Looker Studio, or similar.
  • Excellent attention to detail, organization, and communication skills.
  • Ability to work independently, take initiative, and deliver high-quality work in a remote setting.
  • Fluent in English (additional European languages are a plus).
  • Experience in iGaming affiliate marketing is a must.
  • Familiarity with eCRM platforms and customer database marketing is good to have.
  • Understanding of tracking, attribution, and conversion optimization principles.
  • Previous experience mentoring or supporting junior marketing team members.
  • Managing media budgets to achieve commercial results

Benefits

  • Private Health Insurance
  • Car Park Space
  • Annual performance bonus
  • Wellness Allowance
  • Exciting company events throughout the year

Job title

Acquisition Manager

Job type

Full Time

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

HybridSt JuliansMalta

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