About the role

  • Route Sales Director at Flowers Foods overseeing Route Sales Representatives and driving sales growth. Responsible for strategic sales initiatives, customer relations, and market analysis.

Responsibilities

  • Oversee general business operations and activities within assigned area; develop budget and market merchandising and advertising in partnership with the Business Units and Marketing for assigned area
  • Exercise discretion and independent judgment in carrying out job duties
  • In conjunction with Route Sales Representatives, call on customers to promote additional sales and brand awareness
  • Advise RSRs on maintaining and developing relationships with customers
  • Plan and maintain a schedule of regular key account visits to build rapport and generate increased sales
  • Collaborate with Market VP and RSRs to analyze market and territory opportunities so that they can increase sales and grow territories
  • Conduct weekly reviews with Market VP to monitor sales data and personal growth objectives
  • Stay current on consumer insights and adjust sales strategies accordingly
  • Work with RSRs on potential opportunities to acquire new customers
  • Work with RSRs on product promotions, displays, and other opportunities to build sales
  • Track market conditions for customers
  • Advise RSRs on the effectiveness and frequency of in-store displays and other promotions
  • Ensure compliance with all company policies and procedures (EEO, Sexual Harassment, Sarbanes – Oxley, Safety, etc.)

Requirements

  • At least 5 years of relevant experience in general management or sales
  • Past experience as a sales rep, distributor, or other sales position required.
  • Bachelor’s degree (preferably Sales or Business Administration) or equivalent experience

Benefits

  • Competitive salary
  • Excellent total rewards package

Job title

Route Sales Director

Job type

Experience level

Lead

Salary

$80,000 - $90,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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