Product Marketing Manager enhancing messaging for Passage Health’s innovative autism care solutions. Collaborating with sales and marketing to ensure clear positioning and support for product launches.
Responsibilities
Own and evolve our positioning and messaging, ensuring our value is clear, differentiated, and resonates with the buyers we care about.
Turn messaging into sales-ready materials, including pitch decks, one-pagers, proof points, and enablement tools that help deals move faster.
Partner closely with sales and marketing to ensure our messaging shows up consistently across outbound, campaigns, website, and customer conversations.
Continuously refine our story based on feedback, using customer conversations, win/loss insights, and market signals to keep messaging current.
Frame our product clearly against alternatives, helping sales confidently explain when and why we’re the best choice.
Support product launches over time, ensuring new products or major capabilities are clearly positioned and easy for sales and customers to understand.
Requirements
5+ years of experience as a Product Marketing Manager, ideally at early-stage B2B SaaS companies where you had real ownership.
Experience crafting the messaging & value proposition of a complex technology product, and refining overtime.
A proven ability to work closely with sales, creating decks and materials that actually move the dial.
Experience supporting product launches or major product updates, with a focus on clarity and sales readiness.
Excellent communicator, comfort talking to customers and prospects, and using what you hear to sharpen messaging & positioning.
Strong judgement and collaboration skills, enabling you to influence cross-functional teams and deliver lasting results.
Bias toward action and ownership - able to drive your own work, make decisions, and execute with little direction.
Resilient and proactive, thriving on complex challenges in fast-paced, unstructured environments.
A personal connection to autism or autism care is a plus.
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