Growth Marketing Analyst focused on driving customer acquisition and profitability through digital channels at Stone. Collaborating with teams to maximize operational efficiency.
About the role
- Music Growth Manager responsible for executing innovative marketing strategies on music platforms. Contributing to the performance improvement of Duetti’s catalog across Spotify, YouTube, and TikTok.
Responsibilities
- As Music Growth Manager, you are responsible for hands-on execution of innovative strategies to improve the performance of Duetti’s catalog on platforms such as Spotify, YouTube, Apple Music, and TikTok.
- Strategies will be informed by your experience researching, designing, and executing sophisticated marketing programs and creating growth loops.
- You will concentrate on deploying scalable and adaptive strategies for the dynamic music market.
- You will explore, execute, and measure a wide variety of approaches while contributing to Duetti’s ongoing programs including remix creation, playlisting, data-driven consumer marketing and algorithmic optimization.
- You will also be responsible for creating new tactics and building frameworks to bring programs to scale.
- You will “hack” the most efficient execution paths for each strategy, utilizing various internal and external resources.
Requirements
- At least 2 years of experience in a growth marketing or data-driven marketing role; other experience of management consulting or similar will also be considered.
- Experience building and executing paid media campaigns are preferred.
- Extensive knowledge of digital platforms such as Spotify, YouTube, TikTok, and Apple Music.
- Experience creating content and building paid and organic audiences are a plus.
- Experience with content creation or building online audiences is a plus.
- Ability to build testing frameworks, analyze raw data, and derive key insights in a dynamic work environment.
- Proven attention to detail, strong work ethic and enthusiasm of working in an early stage start-up environment which requires “self starters” and problem solvers.
Benefits
- healthcare coverage
- flexible paid time off
- hybrid work model
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