Senior Marketing Insights Manager developing frameworks for marketing measurement and insights at Maple. Collaborating with teams to drive investment decisions and unlock growth opportunities.
About the role
- Consultant.e Senior managing marketing strategies and CRM in various sectors. Engage in client transformation projects with a focus on experience and strategic development.
Responsibilities
- Support the definition of omnichannel marketing strategies and CRM action plans for our clients across diverse sectors (banking, finance, energy, transport, media, insurance…)
- Conduct CRM and marketing maturity assessments (customer data analysis, user journeys, benchmarking…)
- Participate in managing CRM projects: scoping, tool deployment, operational support
- Structure and monitor the implementation of marketing campaigns
- Take part in related change management activities, user training, and customer journey redesign
- Contribute to the development of Colombus Consulting by leading internal initiatives to expand our areas of expertise
Requirements
- Degree from a top business school, engineering school, or university
- Minimum of 3 years' experience, gained in a consulting firm, in marketing and customer experience
- Good knowledge of CRM tools (Salesforce, Microsoft Dynamics, HubSpot, Adobe Campaign)
- Comfortable with segmentation, scoring, omnichannel campaigns and customer journey design
- Meticulous, with excellent analytical and synthesis skills
- Strong team spirit and excellent interpersonal skills
- Full professional fluency in English
Benefits
- You will be supported at every stage of your career and develop key skills
- Join a close-knit team that values proximity, knowledge-sharing and friendliness
- Work in a respectful environment where inclusion and diversity are drivers of performance and collective fulfilment
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Digital Performance Specialist at Veepee optimizing customer journeys across various e - commerce platforms. Analyzing performance metrics and enhancing user experiences in collaboration with tech and business teams.
Marketing Cloud Specialist at PROEDUCA transforming marketing in education through multichannel strategies. Join a global educational leader focused on CRM and digital marketing optimization.
Marketing Strategist responsible for positioning offers and brand visibility in aerospace and defense sectors. Collaborating with commercial, technical, and program teams on marketing actions.
Marketing Associate executing marketing initiatives for Ticketmaster in Singapore and Philippines. Involves collaboration with local operations and managing various projects for marketing campaigns.
Marketing Associate executing various marketing initiatives for Ticketmaster clients and consumers in Singapore or Philippines. Collaborating with local operations and wider APAC Marketing team to drive ticket sales.
Senior Marketing Advisor developing and implementing impactful marketing initiatives at Desjardins. Leading projects and providing expertise to enhance organizational strategies and decisions.
Marketing Coordinator Intern assisting in executing marketing activities across print, digital, and social media for RV division. Collaborating with sales teams and supporting creative projects, campaigns, and events.
Werkstudent supporting team in recruitment and marketing tasks for a consulting firm. Engaging in diverse activities related to applicant management and marketing implementations.
Product & Customer Marketing Manager shaping product positioning and driving growth at SourceWhale. Oversee product marketing strategies while collaborating with sales and customer success teams.