Regional Sales Manager responsible for sales strategies and team management at Konica Minolta. Focusing on expanding business in healthcare imaging solutions across Brazil.
CS
Hybrid B2B Marketing and Sales Messaging Professional II
Posted 2 days ago
About the role
- B2B Marketing and Sales Messaging Professional at Cambia developing strategic marketing content to enhance health care communication. Collaborating with diverse stakeholders to craft compelling narratives in a hybrid environment.
Responsibilities
- Partner with marketing program managers, department heads, and stakeholders to translate client solutions into compelling content that meets sales objectives.
- Develop and curate messaging concepts by clarifying opportunities, reviewing creative briefs and strategic objectives, and contributing to strategy meetings.
- Research, write, edit, and design diverse marketing communications including talking points, flyers, presentations, articles, and collateral.
- Present content concepts and writing that strategically address objectives while conforming to stakeholder direction and customer needs.
- Maintain in-depth knowledge of Cambia's products, services, strategies, and operations to develop standard deliverables and responses.
- Follow and establish quality control processes, ensuring adherence to brand, legal, regulatory, and corporate editorial standards using existing workflow platforms.
- Support and co-lead B2B marketing programs including project management, budgeting, and reporting while working directly with senior-level stakeholders.
- Exercise independent judgment in selecting methods and solutions, mentor less-experienced peers, set priorities, and delegate work with minimal day-to-day instruction.
Requirements
- Bachelor's degree in Business, Communications, English, Marketing or related field.
- 5+ years of experience in communications, writing, technical writing, marketing, copy writing, proposal writing, minimum 2 years' experience in a corporate environment.
- Preferred experience in health insurance sector or health care industry or equivalent combination of education and experience.
- Develop strong cross-departmental relationships to integrate messaging and maximize brand impact on customers.
- Demonstrate excellent project management skills with ability to meet aggressive deadlines while handling multiple simultaneous projects.
- Write clear, compelling content tailored appropriately for diverse audiences.
- Apply advanced knowledge of marketing concepts, strategies, industry products, and services to identify messaging gaps and recommend improvements.
- Think critically, solve problems, and initiate projects independently without managerial direction.
- Utilize AI tools and technologies to enhance productivity and decision-making (highly desired).
- Excel at relationship building and matrix management across the organization.
Benefits
- Medical, dental and vision coverage for employees and their eligible family members, including mental health benefits.
- Annual employer contribution to a health savings account.
- Generous paid time off varying by role and tenure in addition to 10 company-paid holidays.
- Market-leading retirement plan including a company match on employee 401(k) contributions, with a potential discretionary contribution based on company performance (no vesting period).
- Up to 12 weeks of paid parental time off (eligibility requires 12 months of continuous service with Cambia immediately preceding leave).
- Award-winning wellness programs that reward you for participation.
- Employee Assistance Fund for those in need.
- Commute and parking benefits.
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