Hybrid Marketing Manager

at BRB Seguros

• Job title: Marketing Manager
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Postgraduate Degree
• Location requirements: Hybrid, Brasilia, Brazil

About the role

• Marketing Manager at BRB Seguros overseeing digital marketing strategies and managing brand positioning along with social media.

Responsibilities

• Establish guidelines, oversee brand usage, and manage social media;
• Plan and manage digital marketing strategies, including management of social media channels, the corporate website, and other platforms, working in collaboration with other involved departments;
• Implement BRB Seguros' institutional positioning strategy;
• Safeguard the BRB Seguros brand;
• Coordinate content creation for product communications, support website updates, create landing pages, and provide communication materials as requested;
• Monitor the registration and control processes for trademarks and patents used for the Company's products and services;
• Coordinate the development and implementation of advertising and sponsorship campaigns, following guidelines established together with Banco BRB, and conducting return-on-investment analyses;
• Manage activities carried out by agencies and suppliers, approve requests and budgets, and promote continuous interaction among parties;
• Propose and manage the company's marketing budget, as well as other managerial contracts;
• Procure various materials and promotional items and manage their distribution.

Requirements

• MBA or postgraduate degree in organizational communication, advertising, business administration, or related fields;
• Knowledge of insurance;
• Team management experience;
• Knowledge of digital tools;
• Certification in agile methodologies;
• Knowledge of Google Ads, Meta, SEO, and social media platforms;
• Proficiency with Canva, Photoshop, PowerPoint, etc.;
• Marketing analytics.
• **Preferred qualifications:**
• Strong interpersonal skills;
• Conflict management skills;
• Clear and objective communication;
• Strategic vision and positioning;
• Innovation and negotiation skills;
• Critical thinking.

Benefits

• OUR BENEFITS:*