Hybrid Audience Operations Analyst

Posted 1 hour ago

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About the role

  • Audience Operations Analyst executing audience distribution strategies for B2B clients. Collaborating with major brands to optimize targeted advertising campaigns.

Responsibilities

  • Facilitate delivery of custom data deliverables to ad-buying platforms. Stay abreast of industry trends and best practices in audience distribution.
  • Serve as primary point of contact for customer data requests via our service desk
  • Assist clients in devising creative and effective targeting strategies at the pre-sales stage. Utilize internal analytics tools and techniques to develop meaningful audience segments based on demographics, behaviors, and intent data. Employ data visualization tools to present findings effectively.
  • Collaborate with internal teams to understand client goals and translate them into targeted audience recommendations. Identify opportunities for audience expansion and optimization, ensuring campaigns reach the desired target audience.
  • At times collaborate with the Product, Sales, and Engineering teams to further develop and improve Bombora’s Audience Solutions and Measurement products.
  • Support customer growth through client calls, demos, and troubleshooting consultation.

Requirements

  • A bachelor’s degree from 4-year university, or equivalent experience preferred
  • Customer service oriented; responsiveness to inbound requests is critical
  • Methodical, highly organized, and detail-oriented
  • Ability to successfully operate autonomously, and as a member of a team, to complete tasks in a timely manner
  • Proficient in Microsoft Excel
  • Strong problem-solving skills

Benefits

  • Health / Dental / Vision
  • Flexible Spending / Health Spending Accounts
  • Flexible Vacation / Paid Holidays / Summer Fridays
  • Education / Tuition Assistance / Annual Learning Stipend
  • 401K
  • Generous Parental Leave (16 weeks primary/12 secondary)
  • Commuter Benefits
  • On Demand Learning (Udemy)
  • Team Lunches / Outings / Events (Yes! We found a way to do virtually!)

Job title

Audience Operations Analyst

Job type

Experience level

Mid levelSenior

Salary

$65,000 - $70,000 per year

Degree requirement

Bachelor's Degree

Location requirements

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