Consultant providing advisory services for financial sponsors at FMI's Private Equity Services Practice. Involves project management and analysis in the built environment sector.
About the role
- Audience Operations Analyst executing audience distribution strategies for B2B clients. Collaborating with major brands to optimize targeted advertising campaigns.
Responsibilities
- Facilitate delivery of custom data deliverables to ad-buying platforms. Stay abreast of industry trends and best practices in audience distribution.
- Serve as primary point of contact for customer data requests via our service desk
- Assist clients in devising creative and effective targeting strategies at the pre-sales stage. Utilize internal analytics tools and techniques to develop meaningful audience segments based on demographics, behaviors, and intent data. Employ data visualization tools to present findings effectively.
- Collaborate with internal teams to understand client goals and translate them into targeted audience recommendations. Identify opportunities for audience expansion and optimization, ensuring campaigns reach the desired target audience.
- At times collaborate with the Product, Sales, and Engineering teams to further develop and improve Bombora’s Audience Solutions and Measurement products.
- Support customer growth through client calls, demos, and troubleshooting consultation.
Requirements
- A bachelor’s degree from 4-year university, or equivalent experience preferred
- Customer service oriented; responsiveness to inbound requests is critical
- Methodical, highly organized, and detail-oriented
- Ability to successfully operate autonomously, and as a member of a team, to complete tasks in a timely manner
- Proficient in Microsoft Excel
- Strong problem-solving skills
Benefits
- Health / Dental / Vision
- Flexible Spending / Health Spending Accounts
- Flexible Vacation / Paid Holidays / Summer Fridays
- Education / Tuition Assistance / Annual Learning Stipend
- 401K
- Generous Parental Leave (16 weeks primary/12 secondary)
- Commuter Benefits
- On Demand Learning (Udemy)
- Team Lunches / Outings / Events (Yes! We found a way to do virtually!)
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