About the role

  • Marketing Executive at BID Operations, executing creative marketing campaigns for business growth. Engaging the market and enhancing brand reputation through strategic initiatives.

Responsibilities

  • Execute integrated online and offline marketing campaigns, including promotional activities and events, to increase brand awareness and market presence.
  • Manage digital and content initiatives by maintaining social media platforms, updating website content, and producing marketing materials such as EDMs and collaterals.
  • Conduct market research by analyzing industry trends, competitor activities, and consumer behavior to generate actionable insights.
  • Track and evaluate campaign performance through KPI monitoring, database management, and preparation of regular performance reports for management review.
  • Coordinate with external vendors, creative agencies, and internal stakeholders to ensure timely and effective campaign delivery.
  • Support sales initiatives by generating, qualifying, and nurturing leads to drive business growth.

Requirements

  • At least 1-2 years’ experience in marketing with a bachelor’s degree in marketing or similar field.
  • Thorough knowledge of strategic planning principles and marketing best practices.
  • Good understanding of market research techniques, data analysis and statistics methods
  • Good understanding of various marketing KPIs, social media and web analytics.
  • Critical thinker and problem-solving skills with the ability to turn complex ideas into engaging and accessible content.
  • Team player with great interpersonal and communication skills.
  • Ability to thrive in a fast paced, entrepreneurial, high-energy environment that requires the ability to multi-task and implement high priority initiatives.
  • Experience in the Fintech or Gaming industry is an added advantage.

Benefits

  • Hybrid working arrangement
  • Opportunities for enriching career growth, including exposure to regional contexts.
  • Complimentary snacks and beverages available in the office pantry
  • Healthcare coverage (medical, dental, optical), gym benefits
  • Flexibility in smart casual dress code
  • Young, vibrant and open work culture

Job title

Marketing Executive

Job type

Experience level

Junior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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