Senior Event Lead managing event marketing communications at AssetMark, supporting financial advisors with impactful event experiences. Overseeing event programs and leading a team of coordinators in a hybrid workplace.
Responsibilities
Manage and execute event programs designed to drive the acquisition of new independent advisors
Manage copy for event invitations, agendas, and follow-up communications to target audiences
Lead, develop, train, and inspire a team of event coordinators
Manage large, detailed working budgets from start to finish
Create and maintain timelines and deliverable lists
Lead executive strategy presentations for cross-functional buy-in and approval
Monitor event experiences and quality to continue improving experience, content, and results
Ensure seamless management and execution of events
Requirements
Bachelor's degree in Event Management, Communications, Marketing, or equivalent
5 or more years of experience in event management, preferably in the financial services industry
5 or more years of event program design experience in a high-volume environment
Proven track record of successfully planning and executing large-scale events as an event lead
High-level proficiency in Microsoft Office applications, including Word, Excel, PowerPoint, and Outlook
Working knowledge of campaign functions in Salesforce.com is preferred
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