Hybrid Strategic CRM Planning Intern

Posted 1 hour ago

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About the role

  • Intern supporting CRM strategy execution for improving customer relationships. Collaborating with multidisciplinary teams to enhance data-driven communication initiatives.

Responsibilities

  • Support the development and execution of data-driven CRM strategies, focusing on improving customer experience and the performance of relationship initiatives.
  • Monitor and report relevant CRM metrics and KPIs, contributing analyses and strategic insights.
  • Collaborate with multidisciplinary teams to ensure CRM strategies are integrated with product and communications initiatives.
  • Participate in customer journey mapping to identify opportunities to improve and personalize communication flows.
  • Assist in interpreting data and trends to propose continuous optimization actions.
  • Support the preparation of reports and presentations for internal stakeholders and clients.

Requirements

  • Enrolled in an undergraduate program (from the 3rd semester onward) in Marketing, Communications, Data Analysis, or related fields.
  • Interest in CRM, data analysis, and customer strategy.
  • Basic knowledge of Excel / Google Sheets and curiosity about data analysis tools.
  • Good communication skills, analytical ability, and eagerness to learn.
  • Proactivity, autonomy, and ability to work in a team.
  • Knowledge of or interest in CRM tools (e.g., Salesforce, HubSpot, RD Station, Braze).
  • Familiarity with segmentation concepts, automations, and customer journeys.

Benefits

  • Company laptop for those based in São Paulo (SP), or an infrastructure allowance (for use of a personal laptop) for those outside São Paulo.
  • 🛫 30-day annual leave.
  • 💚 Life insurance.
  • 💳 Meal allowance loaded on Flash Card (credit/debit) — accepted at registered food vendors (e.g., restaurants, supermarkets, delivery apps) that accept corporate CNPJ.
  • 📴 On your birthday: day off + extra credit on the Flash Card.
  • 🏋🏻 Incentive for physical activity — TotalPass membership.
  • 📚 Education support — monthly reimbursement for courses and training (subject to internal policy).
  • 🏢 Pleasant office environment with an on-site bistro-style restaurant (available whenever you wish; remote hires are always welcome to visit).

Job title

Strategic CRM Planning Intern

Job type

Experience level

Entry level

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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