Manager responsible for executing SEM marketing strategy to drive customer acquisition and revenue at Airwallex. Collaborating across teams for optimization of paid search campaigns.
Responsibilities
Own and execute Airwallex’s global SEM marketing strategy
Collaborate with cross-functional teams to design, launch, and optimize paid search campaigns
Develop and implement a comprehensive global SEM strategy
Analyze campaign data to identify trends and opportunities for optimization
Manage SEM budgets, forecast spend, and ensure optimal allocation of resources
Requirements
5+ years of hands-on SEM marketing experience
Bachelor’s degree in Marketing, Business, or a related field
Deep expertise in Google Ads, Bing Ads, and other major SEM platforms
Strong analytical skills with the ability to interpret data
Experience managing SEM budgets and delivering measurable ROI
Excellent project management and communication skills
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