Director of US Marketing driving Abbott’s success in the Structural Heart TAVI portfolio. Overseeing marketing strategy development, sales, and product launch initiatives for market growth.
Responsibilities
The US Director of Marketing is the core marketing owner and driver of the success for the Abbott, Structural Heart, TAVI portfolio.
This is a general management and team leadership role that requires Marketing strategy development and oversight while contributing to and influencing all facets of Sales and Marketing within the division.
Maintain US product/ solutions/ clinical applications expertise for products/franchises.
Provide on-going support of new product/ solutions/ clinical applications development including customer requirements definition, product concept validation, financial analysis, and securing Business Unit commitment through market launch.
Collaborate effectively with cross-functional teams to identify synergies, best practices and elevate the marketing team's output and effectiveness.
Create demand for ABT TAVI products and create tools to support the annual US Commercial sales plan.
Requirements
Bachelor’s degree or equivalent experience required
MBA or Master’s degree is preferred
10+ years of experience with or exposure to sales and/or marketing in the following areas: healthcare, medical devices, or medical diagnostics to develop the competence required to meet the skills and responsibilities of the position
Possess understanding of the technology and capabilities of the Division's products
Strong understanding of market and customer dynamics and understanding of sales processes
Knowledge of regulations and standards affecting medical devices/diagnostics
Ability to develop, rationalize and present strategy
Strong managerial skills relative to time, budget and people
Can work independently, in groups, and cross-functionally
Ability to apply analytical thinking, problem-solving skills and critical-thinking skills
Comfortable to make decisions where there are competing demands
Clearly, concisely and accurately communicates whether verbal, written or in presentations
Strong aptitude to use various types of databases and other computer software.
Benefits
Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: www.abbottbenefits.com
Partner Marketing Manager creating and executing marketing strategies to enhance sales via strategic partners at Kushki. Collaborating with sales and product teams in a hybrid work environment.
Field Marketing Manager executing innovative marketing strategies for residential and commercial contractors. Positioned at USG Corporation to enhance contractor engagement and market awareness.
Senior Digital Marketing Manager leading digital marketing strategies for Motiva USA. Executing initiatives across multiple channels ensuring compliance with healthcare regulations.
Regional Sr Integrated Marketing Specialist developing cohesive marketing strategies for homebuilder across multiple divisions. Ensuring alignment across teams to enhance community awareness and customer engagement.
Channel Marketing Graduate at Samsung, managing brand presence and executing marketing campaigns. Collaborating with partners to ensure strategic alignment and enhance consumer visibility.
Associate Marketing Lead managing and executing marketing programs for Wealth Management at PNC. Collaborating across teams to implement effective strategies and initiatives in a defined market.
Marketing Strategist responsible for executing comprehensive marketing strategies for Huntington’s home lending portfolio. Collaborating across teams to drive acquisition, engagement, and performance.