About the role

  • Channel Growth Manager responsible for new growth opportunities at 1-800 Contacts. Leading offline and emerging growth activations while collaborating with brand and analytics teams.

Responsibilities

  • Lead the end-to-end execution of new, performance-oriented offline and emerging growth activations.
  • Partner with Brand and Analytics to align creative and evaluate results.
  • Design and document roadmap for launching, evaluating, and scaling new growth opportunities.
  • Lead test-and-learn initiatives, turning experiments into clear case studies and recommendations for broader rollout.
  • Own and evolve the affiliate channel, focusing on incremental growth, not just capturing existing demand.
  • Manage and challenge our affiliate agency, setting expectations, evaluating performance, and improving efficiency and impact.
  • Develop frameworks to assess when affiliate acts as a growth lever vs. a promotional tool and recommend the right strategy accordingly.
  • Partner with pricing, analytics, and marketing to support and evaluate specific growth initiatives and promotional opportunities.
  • Contribute insights and recommendations to broader promotional strategy based on learnings from tests and new channel initiatives.
  • Continuously test hypotheses, identify trends, and refine our approach to finding the next growth opportunity.

Requirements

  • Strong business and growth acumen, with experience launching or owning growth initiatives, channels, or partnerships.
  • Comfort operating in ambiguity—excited by open-ended problems and building structure where none exists.
  • Analytical mindset with the ability to evaluate performance, forecast outcomes, and translate insights into action.
  • Experience testing new ideas and documenting results in a way that others can learn from and replicate.
  • Clear communicator who can align stakeholders around priorities and next steps.

Benefits

  • Free eye exams for your entire family
  • Deep discounts on lenses, glasses, and other services
  • Amazing healthcare coverage
  • 401(k) match
  • Flexible PTO
  • Tuition reimbursement program
  • In-house restaurant with highly discounted meals (Steak dinner under $6)
  • Free snacks, ice cream, and drinks every day
  • Full onsite gym

Job title

Channel Growth Manager

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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