Social Media and Media Relations Specialist managing content across digital channels and media relations. Collaborating with various teams and agency partners to enhance CHS's brand reputation.
About the role
- Social Media Lead managing Bonfire’s presence across social platforms. Create content and strategies that foster vibrant communities and champion authentic communication with players.
Responsibilities
- Creating and managing content for Bonfire’s social channels (Twitter, Instagram, TikTok, YouTube, Facebook) — from writing posts to producing short-form videos and visual assets.
- Owning the content calendar, ensuring communication is consistent, authentic, and engaging.
- Partnering with Community, Brand, Creative, Influencer, and PR teams to build integrated campaigns that connect with players and amplify your content.
- Engaging directly with the player community by responding to feedback, surfacing insights, and sparking conversations that build trust and excitement.
- Using data and performance metrics to guide decisions, iterating on both organic and paid content to grow Bonfire’s presence.
- Staying ahead of gaming and social trends, experimenting with new formats, and ensuring content is inclusive and relevant for a global audience.
Requirements
- 4+ years of experience in social media management, digital marketing, or a related field
- Proven track record of creating and executing successful campaigns across multiple platforms
- Know how to produce short-form video content for TikTok, Instagram Reels, or YouTube Shorts
- Engage communities directly by listening, responding, and fostering conversations that build trust
- Understand the unique strengths of each platform and tailor content accordingly
- Balance strategic thinking with hands-on execution, thriving in a fast-paced, collaborative environment
- Communicate clearly in writing and speech, with an authentic voice that resonates with players.
Benefits
- Health insurance
- Retirement plans
- Paid time off
- Full benefits package
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