Social Media Manager leading content strategy and day - to - day social posting for GQ Germany. Collaborating with editorial and video teams to enhance social media presence.
UN
Onsite Social Media Associate Manager – Home and Terrain
Posted 4 hours ago
About the role
- Social Media Associate Manager responsible for leading organic social strategies for Anthropologie Home and Terrain. Analyzing data to optimize brand engagement across multiple platforms.
Responsibilities
- Lead organic social strategy for Anthropologie Home and Terrain across priority platforms, driving seasonal and quarterly campaign moments.
- Lead ideation and strategic development for major seasonal initiatives, ensuring social-first thinking from inception.
- Develop marketing briefs and lead strategic share-outs with cross-functional partners.
- Identify opportunities to drive sustained channel growth through data-informed experimentation and platform evolution.
- Build and maintain strategic social editorial calendars across platforms.
- Brief, coordinate, and execute social-first content aligned to seasonal narratives and product storytelling.
- Own weekly and monthly analytical reporting and performance share-outs to team and leadership.
- Analyze platform data to identify trends, audience behaviors, and optimization opportunities.
- Share performance learnings and best practices with cross-functional partners to inform future strategy.
- Oversee daily publishing and platform management across channels.
- Maintain organization across workflows, approvals, asset management, and reporting systems.
- Manage at least one direct report to ensure strong execution and accountability.
Requirements
- 3–5 years of experience in social media strategy or digital marketing within retail, e-commerce, home, lifestyle, or related industries.
- Demonstrated experience growing and evolving organic social channels across Instagram, TikTok, Pinterest, YouTube, and emerging platforms.
- Strong analytical skills with experience interpreting platform metrics and translating data into strategic recommendations.
- Proven ability to build and manage content calendars aligned to seasonal campaigns and product priorities.
- Deep understanding of home, interiors, gardening, and lifestyle trends, with strong awareness of competitive landscape.
- Strong editorial instincts and ability to adapt tone and storytelling across platforms.
- Highly organized with exceptional project management skills; able to manage multiple initiatives in a fast-paced environment.
- Entrepreneurial mindset with a proactive, solution-oriented approach.
- Excellent cross-functional communication skills and ability to collaborate within a matrixed organization.
Benefits
- medical
- dental
- vision
- PTO
- generous employee discounts
- retirement savings
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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