Social Media Manager leading content strategy and day - to - day social posting for GQ Germany. Collaborating with editorial and video teams to enhance social media presence.
About the role
- Social media strategist leading TikTok-first campaigns for Latin America. Driving cultural relevance and engagement through innovative content frameworks and creator partnerships.
Responsibilities
- Liderar la estrategia social‑first y TikTok‑first para LATAM.
- Definir frameworks de contenido nativos por plataforma.
- Identificar oportunidades de crecimiento a partir de tendencias culturales.
- Desarrollar playbooks escalables para video corto, UGC y contenido basado en tendencias.
- Diseñar y gestionar el ecosistema de creadores e influencers alineado al posicionamiento de marca.
- Asegurar la integración efectiva de social y creadores en campañas 360° y lanzamientos clave.
Requirements
- Titulación universitaria en Marketing, Comunicación, Publicidad, Administración de Empresas, Medios Digitales o carrera afín.
- 6+ años de experiencia en roles de social media, contenido digital, brand/creative strategy o influencer marketing.
- Experiencia trabajando directamente con TikTok o con agencias especializadas en creators/social.
- Capacidad para equilibrar storytelling de marca con métricas de performance.
- Mentalidad de crecimiento y comodidad en entornos ágiles, de test & learn y alta velocidad.
Benefits
- Atención médica
- Oportunidades de desarrollo profesional
- Horarios de trabajo flexibles
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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