Social Media Manager leading content strategy and day - to - day social posting for GQ Germany. Collaborating with editorial and video teams to enhance social media presence.
About the role
- Social Media Content Producer for Graza based in Brooklyn, NY tasked with creating engaging content across various platforms. Collaborating with the social and creative teams to reflect the brand's personality.
Responsibilities
- Concept, film, edit, and publish content that brings Graza’s personality to life across TikTok, Instagram, YouTube, and beyond
- Assist in managing the social content calendar as it pertains to evergreen content
- Lead weekly brainstorms with the social team to pitch and develop new concepts
- Stay on top of what’s happening online (trends, audio, cultural moments) and identify smart, timely, stand-out ways for Graza to join in on the conversation
- Coordinate filming logistics for social content shoots
- Keep our content library organized and up to date
- Support with monthly social reporting, specifically around content performance insights
- Collaborate with the social, influencer, and broader brand / creative teams to ensure all content ladders up to key brand moments and goals
Requirements
- 2+ years of experience in the social/content space and a strong understanding of social platforms and what works on each
- Proficiency in video editing, from quick iPhone edits to more advanced tools like Final Cut or Premiere (Familiarity with basic graphic design tools is a plus!)
- Comfortable being on camera (and occasionally in costume)
- Deep understanding of Instagram, TikTok, and the social space as a whole, including editing tools, trends, and what drives engagement across platforms
- Strong creative instincts with the ability to turn ideas into clear, compelling content
- Highly organized and detail-oriented, ability to be scrappy and resourceful to bring trending moments to life quickly
- Collaborative mindset and comfortable working alongside a team, always being open to feedback, and ready to pitch new ideas
Benefits
- Graza offers fully covered health care plans (medical, dental, and vision)
- Flexible paid time off
- Full range of benefits
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