Digital Content Production role developing marketing strategies and content delivery for Barclays. Collaborating with teams and leading content professionals to innovate digital offerings.
About the role
- Define and execute the product strategy for Campaigns and Content.
- Build simple, audience growth first experiences for Campaigns and Content.
- Facilitate the ideation, validation, and delivery of customer value.
- Optimize how early users capture leads and transition into email marketing.
- Partner with Design, Engineering, Marketing, and Growth to ship features.
- Identify the biggest opportunities to grow adoption and engagement using insights.
Requirements
- 5+ years of Product Management experience in SaaS, SMB, or growth-oriented products.
- Proven track record driving measurable customer acquisition or list-building growth.
- Deep empathy for small business owners, creators, and early entrepreneurs.
- Strong understanding of digital marketing fundamentals: lead capture, landing pages, automation, and CRM flows.
- Highly collaborative — able to influence and align across Core Product, Engineering, and Growth teams.
- Comfortable operating at different altitudes: defining vision while executing on iterative experiments.
- Data-driven decision maker who uses experimentation and metrics to guide prioritization.
- Excited by fast-paced, high-growth, cross-functional environments.
Benefits
- Health and welfare benefits including paid leave
- Opportunities to grow your career and professional development
- Generous paid time off policy
Job title
Job type
Experience level
Salary
Degree requirement
Location requirements
Lead marketing strategies to promote brand and services at Barclays, collaborating with product development and sales teams.
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