Hybrid Content Marketing Specialist

Posted 12 hours ago

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About the role

  • Content Marketing Specialist focusing on SEO to boost organic growth for Paysafe. Collaborating on content development for the payments, betting, and gaming sectors.

Responsibilities

  • Manage content creation with external agencies and produce in-house content as required
  • Develop in-depth knowledge of brands and products to ensure content accuracy and compliance
  • Coordinate with external agencies for SEO strategy implementation
  • Optimise content for traditional search engines and generative AI platforms
  • Update and publish content across websites using CMS
  • Build brand authority through strategic off-page SEO
  • Liaise with internal teams for feedback and deliver SEO initiatives
  • Track and analyse SEO performance using tools like Google Search Console and report on KPIs
  • Explore and test new methods to enhance visibility in generative engines

Requirements

  • Bachelor’s or related educational degree in Marketing, Business, Communications, or related field, required; or additional experience in lieu of education, required
  • Minimum 2 years’ experience in content writing and SEO, required
  • Proven experience in on-page and off-page SEO
  • Technical SEO knowledge is a plus
  • Excellent writing skills for creating compelling content
  • Familiarity with CMS platforms for content management
  • Proficient in SEO tools (Google Search Console, GA4, Semrush, Ahrefs, etc.)
  • Up-to-date knowledge of SEO and GEO best practices
  • Experience in betting and gaming industry is desirable
  • Experience collaborating with global marketing teams
  • Proficiency in English (both written and spoken) is required; knowledge of additional languages is a plus
  • Strong organisational skills and ability to multi-task
  • Strong communication skills and attention to detail
  • Proactive, upbeat, and confident attitude

Benefits

  • Flexible working hours
  • Option to buy or sell holiday
  • Carry over up to 5 days holiday
  • Social events on rooftop terrace
  • Fully equipped facilities (showers, hairdryers, fresh towels)
  • Free breakfast, fresh fruit, and snacks
  • Dedicated wellbeing room
  • Enhanced paid family policies
  • Discounts on gym memberships and wellness programs
  • Support purchasing Apple and LG products
  • Six employee-led equality communities
  • Four paid charity days
  • Summer hours (3pm finish every Friday in June, July, August)
  • Private health insurance & dental insurance, life assurance, income protection

Job title

Content Marketing Specialist

Job type

Experience level

JuniorMid level

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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