Hybrid Senior Product Manager, Brand & Analytics

Posted 3 weeks ago

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About the role

  • Develop and mature brands experience, with a focus on B2B analytics overall.
  • Ensure the brand's offering and experience is cohesive with the Weedmaps ecosystem overall; providing value to brand clients, consumer users, and retail clients.
  • Define and measure OKRs; translate objectives into a logically sequenced and optimized product roadmap
  • Maintain and prioritize a product roadmap and backlog and ensure that new features and enhancements are validated and clearly specified.
  • Lead a cross-functional team to ensure we implement the product vision efficiently.
  • Monitor adoption, usage and revenue impact of new products and features and report on release impact as necessary.
  • Collaborate with product, program and engineering leaders across the organization to guide the platform roadmap pinpointing new requirements, features, and policies.
  • Oversee enterprise-level product planning including identifying new opportunities as well as incorporating a rolling roadmap of business projects and technology initiatives.
  • Write complete and detail-oriented product requirements documents and ensure clear communication of those requirements to the business, design, usability and development teams.
  • Engage with customers through a variety of channels and serve as the voice of the customer internally.
  • Strive to deliver high-quality technology products/services in a very high growth environment where priorities and structures shift rapidly.

Requirements

  • Bachelor’s degree or equivalent work experience.
  • 5+ years product management experience in a technological industry.
  • Deep data background using self service analytics tooling
  • Intermediate SQL or equivalent knowledge.
  • 2+ years experience in consumer-facing online commerce, analytics tooling, or marketplace.
  • Strong strategic aptitude; proven ability to define a winning business strategy and product roadmap
  • Excellent customer experience intuition; demonstrated success in creating innovative and user-friendly websites and customer-facing features
  • Excellent communication and persuasion skills; demonstrated success building buy-in for an innovative and bold vision
  • Strong analytical and quantitative skills; strong bias towards data-based decision making and comfort with pro-forma financial and operational analysis
  • Implementation orientation; demonstrated ability to translate strategic differentiators into innovative and detailed product requirements
  • Technical fluency; comfort understanding and discussing architectural concepts, schedule tradeoffs and new opportunities with technical team members
  • Proven ability to make smart feature (customer experience) versus time-to-market trade-offs; experience using data and metrics to back up assumptions and assertions of business value
  • Nimbleness and comfort with ambiguity; comfort responding quickly to rapidly evolving threats and opportunities
  • Strong bias for action; ability to juggle multiple priorities and create a sense of urgency in a fast-paced, dynamic environment
  • Proven ability to lead cross-functional teams through influence versus direct management; excellent interpersonal skills
  • Experience managing agile software development with scrum preferred

Benefits

  • Physical Health benefits: Medical, Dental & Vision:
  • Employee - employer paid premium 100%
  • Company contribution to a HSA when electing the High Deductible Health Plan
  • For plans that offer coverage to your dependents, you pay a small contribution
  • Mental Health benefits:
  • Free access to CALM app for employees and dependents
  • Employee Training
  • Mental Health seminars and Q&A sessions
  • Basic Life & AD&D - employer paid 1x salary up to $250,000
  • 401(k) Retirement Plan (with employer match contribution)
  • Generous PTO, Paid Sick Leave, and Company Holidays
  • Supplemental, voluntary benefits
  • Student Loan Repayment/529 Education Savings - including a company contribution
  • FSA (Medical, Dependent, Transit and Parking)
  • Voluntary Life and AD&D Insurance
  • Critical Illness Insurance
  • Accident Insurance
  • Short- and Long-term Disability Insurance
  • Pet Insurance
  • Family planning/fertility
  • Identity theft protection
  • Legal access to a network of attorneys
  • Paid parental leave
  • Generous PTO and company holidays

Job title

Senior Product Manager, Brand & Analytics

Job type

Experience level

Senior

Salary

$153,750 - $187,000 per year

Degree requirement

Bachelor's Degree

Tech skills

Location requirements

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