Senior Manager overseeing digital analytics to drive strategic business decisions and enhance customer experiences. Collaborating with stakeholders to implement effective data-driven solutions and optimize performance.
Responsibilities
Oversee all digital analytics activities
Lead the curation and analysis of sales, consumer and other data
Provide proactive category sales guidance based on analytics
Identify digital sales implications from cross-functional interdependencies
Lead team through assessment of sales results
Develop and implement a comprehensive digital analytics strategy
Lead the deployment and management of analytics tools
Conduct deep-dive analyses on web traffic, user journeys
Present data-driven insights and recommendations to stakeholders
Automate reporting processes for efficiency and accuracy
Requirements
Bachelor's Degree
7+ years of experience in Customers Analytics
5+ years of experience in Digital Analytics
5+ years of managing associates
Strong quantitative and qualitative analytical skills
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